Edinburgh, United Kingdom, January 27, 2017 --(PR.com
)-- With the Scottish Government emphasising the need for public services to better engage with users, the Customer Insight Conference is uniquely designed to examine the power of using customer feedback and user experience to drive service transformation.
Bringing together a variety of expert speakers and best practice case studies, this timely event covers a range of techniques aimed at affecting change within your organisation through targeted interventions.
Key topics covered include:
Harnessing customer insight to drive efficiencies
Examining data analytics to make budgetary savings
Training staff in complaints handling procedures and understanding how feedback can be used to improve services
Establishing the use of customer journey mapping within your organisation
Using customer insight to reach your under-targeted customer base
Empowering staff and senior management to feel confident using behavioural analytics and customer insight techniques
In an increasingly customer-centric landscape, attend to take away transferable learning and skills to deliver more cost- effective, efficient services and introduce a customer-led focus to your organisation.
Contact: Veronika Blaskova on 020 7202 0571 or firstname.lastname@example.org
Follow us on Twitter @capitaconf #customerinsight