Conversion Talent Launches New Hub in Madrid and Doubles Team to 25 FTEs

Leuven, Belgium, February 20, 2017 --( Conversion Talent, Belgium's number one in digital recruitment & CX consultancy, recently opened a new hub in Madrid's city center. The company launched its first branch in Leuven in 2013 and quickly expanded to Brussels and Almería, in the south of Spain. “As a fast-growing digital consultancy company with international ambitions, we need to have hubs in different European countries,” says Managing Partner Jeroen van Ermen. That is why Conversion Talent chose Madrid, capital of the 4th largest economy in Europe, as a strategic location to further expand.

With the recent move to a new capital city, Conversion Talent is able to accelerate its growth. The international team increased from 2 to 25 within only three years and is now present in four different locations (Leuven, Brussels, Almería and Madrid) working closely together. Managing Partner Mathias Lamiroy says: “All of our team members live and breathe digital, which allows us to work in an agile and transparent way.”

Furthermore, Conversion Talent successfully attracted 2 renowned investors from the human resources industry, Conny Vandendriessche and Philippe Jadoul. They will help Conversion Talent achieve the ambition of becoming a leading European digital consultancy agency.

Conny Vandendriessche says: “Conversion Talent is on a mission and I want to advise them on how to succeed. They can learn from the hurdles I’ve tackled in the past 20 years as co-founder of Accent Jobs.” Philippe Jadoul says: “I am a strong believer in specialised agencies. The niche market of Conversion Talent, digital & customer experience, is very strategic for all companies. The success of my company Vialegis is based on the same principles.”

About Conny Vandendriessche
Conny is a passionate entrepreneur with 25 years of recruitment and selection experience. Starting from scratch, together with another partner and an external investor, Conny turned Accent into the successful "House of HR" containing 8 enterprises, 2.100 employees and an annual turnover of € 1.1 bn.

Leaving behind an intense career, Conny passed on her role as (co-)CEO in 2013, and is now dedicating herself to her new passion, "Stella P. Building Better Boards."

Conny is a board member of several boards of directors/advisors.

About Philippe Jadoul
Philippe is one of the co-founders of Vialegis, market leader in legal & tax staffing solutions. At the end of 2007, he became responsible for their international expansion. Since April 1st 2010, Philippe is also in charge of the Belgian activities of Vialegis.

About Conversion Talent
Conversion Talent helps in building digital human-centric organisations and delivers sustainable customer experience (CX) solutions in a lean, agile and fast way with a team of 25 colleagues located in 4 hubs in Europe. Conversion Talent offers digital recruitment, consultancy and execution solutions to drive digital transformation for leading brands in Europe.
Conversion Talent
Silke Donders