New “Give A Dream” Program Tackles Child Bedlessness in Charlotte

Dromma Donates a Bed to a Child in Need for Every Mattress Purchase.

Charlotte, NC, March 12, 2017 --(PR.com)-- Dromma, a North Carolina-based, bed-in-a-box mattress company, has launched Give a Dream, a program designed to help fight widespread child bedlessness. Kicking off the program in its hometown, Charlotte, the company will donate a mattress to a child in need for each bed purchased via its online store. Beds for Kids is the local charity partner. Dromma plans to continue the Give a Dream program in Charlotte and other markets with a variety of donation drives throughout the year. The program's tagline is "A Bed for Every Child."

"Over 17,000 kids in Charlotte go to sleep on the floor or without a bed they call their own. So unfortunately, the issue is dire in our city," said Daniel Fogarty of Beds for Kids, a Charlotte-based non-profit that empowers families with children by delivering beds and other essential furniture to those in need. "When a company like this steps up to the plate with donations to help with the child bedlessness issue, it truly helps us change these kids' future."

One study found that children with proper beds sleep an average of roughly 9.5 hours more each month than children who sleep on the floor, on sofas, or crowded into bed with several family members.(1) Sleep quality contributes to many aspects of a child's development, including academic performance, mental well-being, and the likelihood of using drugs & alcohol.

"A couple years ago, I participated in a cross-country charity bike ride benefitting children with disabilities - I saw their faces light up from our aid. From that point on, I developed a passion for charity work that specifically benefits children," comments Dromma bed CEO, Derek Ridge. "Every child deserves their own bed. I hope our Give a Dream program will spur an end to the bedlessness epidemic, and give every kid an equal chance to get a good night's sleep."

Dromma sells what many call "the most comfortable bed I've ever slept on," exclusively online. The North Carolina startup utilizes the most advanced features in memory foam mattress technology, sourced and produced entirely in North and South Carolina using local workers. At a cost between $550 and $950, Dromma provides a 200-day trial period, comes in a removable, washable cover, and is shipped to consumers' doors in a conveniently sized box. It may rest on any flat surface: box spring, platform bed with slats or flat on the floor.

The program's web page can be found at http://www.GIVEADREAMTOKIDS.org

(1) http://www.bedlessness.org/bedlessness

About Dromma

Dromma, founded in 2015, is revolutionizing the mattress industry by selling what many call "the most comfortable bed I've ever slept on," exclusively online. The North Carolina startup offers just two "perfect" comfort models, which utilize the most advanced features in memory foam mattress technology, sourced with only high-quality, eco-friendly, American-made materials. It uses a state-of-the-art packing method to fit the entire bed into a box small enough for standard shipping methods. And by shipping directly from factory to the customer, Dromma is able to cut out the middlemen and offer a luxury quality bed without a lofty price tag.

Unlike large corporate mattress retailers, the company prides itself on maintaining its hometown values and working with the local community. It's entirely sourced and produced in North and South Carolina using local workers. At a cost between $550 and $950, Dromma provides a 200-day trial period, comes in a removable, washable cover, and is shipped to consumers' doors in a conveniently sized box. It may rest on any flat surface: box spring, platform bed with slats or flat on the floor.

Dromma Beds may be purchased on the company's website at http://www.drommabed.com.
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Dromma
Drew Porcello
704-774-9271
drommabed.com
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