Business Directory, Press Releases, Jobs, Products, Services, Articles
Businesses Articles Press Releases Follow @PRcom
Press Release Pricing | News by Category | News by Country | News by US Region | Recent News | News on Your Site

Press Releases

AccuWeather, Inc.

Press Release

Receive press releases from AccuWeather, Inc.: By Email RSS Feeds:

AccuWeather.comĀ® Announces Creation of New Leadership Role Following Record-Breaking Increases in Online Usage

Top Weather Provider Reports Site Traffic has Grown Nearly 60 Times Faster than the Internet.

State College, PA, February 07, 2008 --( In light of its best year ever -- with online traffic increases nearly 60 times greater than average internet growth -- today announced the creation of a new leadership role for its free weather web site. Robert Henry has been elevated to the role of General Manager for In this new position he will oversee the strategic development of and its membership sites.

"I am pleased to assume a greater level of leadership for," said Robert Henry, new General Manager for "We have always focused on providing the most accurate and localized forecasts, the best weather content, and the best user experience available anywhere on the web. In 2008, we intend to further enhance with a host of new features that will make it even more valuable and user-friendly."

The decision to expand Robert's role was driven partially by the effective leadership he showed as Director of in the 2006-07 redesign of the web site. Site improvements contributed to a page view growth of more than 132% comparing December 2006 to December 2007, according to Neilsen/netRatings.'s key loyalty measures have grown 75%, demonstrating the loyalty and value that users place on forecasts. In addition, all membership-based sites, including Premium™, Professional™, RadarPlus™, LightningPlus™, Transport PRO™, and Energy PRO™, are at all-time highs for subscriptions.

Weather information has proven to be one of the most popular and attractive forms of content for audiences and advertisers in all new and traditional media. The internet is no exception to that standard. According to Neilsen/netRatings in 2007, the growth of the weather category grew nearly eleven times faster than the average rate of internet growth. has in turn grown more than five times faster than the average for the highly popular weather category, reinforcing their position of leadership as one of the most popular and trusted providers of weather information online.

About AccuWeather, Inc. and
AccuWeather, The World's Weather Authority®, presents accurate, localized, branded forecasts and severe weather bulletins to over 110 million Americans each day via the Internet, mobile devices and IPTV, through the airwaves, in print and on digital signage. The 113 meteorologists at AccuWeather deliver a portfolio of customized products and services to media, business, government, and institutions, and inform millions of visitors worldwide through the free website. AccuWeather also provides content onto more than 20,000 third-party Internet sites, including CNN Interactive and ABC's owned and operated stations, The Washington Post and The New York Times. Visit for more information.

Contact Information
AccuWeather, Inc.
Kate Wotring
385 Science Park Rd.
State College, PA 16803

Click here to view the list of recent Press Releases from AccuWeather, Inc.
Promote Your Business