Los Angeles, CA, May 11, 2017 --(PR.com
)-- Alan L. Klein, founder and CEO of The Marketing Agency Worldwide, underscores the importance of quantitative research to underpin key marketing decisions, “Consumer-driven decision-making is essential for differentiating brands from competitors, developing optimum advertising strategies; improving package design; evaluating new product concepts; measuring demand for an imported brand; assessing a potential acquisition, and probing customer satisfaction.”
“This new streamlined service overcomes the long delay and high costs of traditional strategic research,” Klein says. “Typically, a strategic research project can take months and cost $20,000 to $50,000 or more. In addition, many research teams are not experienced in strategic planning, so their findings are then sent to an advertising agency or consulting firm for analysis and strategic recommendations. But The Marketing Agency’s 'Think Strategically Now' can get the complete job done in two weeks and at costs that start at less than $1,000.”
The exclusive 4-step process begins with a “Briefing Doc” that the client completes to specify the parameters, goals and expectations of the project. Within days, The Marketing Agency responds with a free Proposal that defines the research methodology, and what the client can expect to receive in the “deliverable,” including the research data, and the analysis and strategic recommendations by senior marketing professionals.
Mission: Fast, low cost research-built strategies
The Marketing Agency Worldwide has been developing successful strategies for businesses ranging from start-ups to Fortune 100 multinationals for over 30 years. Today its mission is to leverage its depth of experience with the speed and economies of advanced online research technology to provide fast, cost-effective strategic services.
It has built strategies for Procter & Gamble, Bristol-Myers Squibb, Hershey's, Unilever, Iams, Johnson & Johnson, Brunswick, Clairol, Premier Retail Networks, Scarguard, Walmart, Home Depot, NGM Media, Schweppes, GE and Transitions Optical.