Kitchener, Canada, July 12, 2017 --(PR.com
)-- Clarins USA which has partnered with LoyaltyMatch for more than five years, has reached agreement to continue using the LoyaltyMatch software platform to power the Clun Clarins loyalty program through 2018.
Loyalty points are awarded to members for all Clarins purchases through key retailers. The member using a web app scans product receipts. They are then validated by the LoyaltyMatch system and the buyer’s points are awarded.
“LoyaltyMatch has been an ideal partner from the initial build to today. The program has evolved since its launch five years ago as we sought to improve the program and the members’ experience. Every technical challenge that we’ve presented to LoyaltyMatch has been met with creativity and efficiency. There’s no doubt that they share our commitment to make Club Clarins the best rewards program in the industry,” said Yannick Michallet, senior director CRM, Clarins USA.
Clarins, the number one prestige skincare brand in Europe and Clarins USA parent, went against the current trend that has seen retailers downsizing when it opened its first United States retail store in February in the largest mall in America, King of Prussia Mall in King of Prussia, Pennsylvania.
Clarins asked LoyaltyMatch to expand the loyalty program to include points for purchases at the store sales counter. LoyaltyMatch integrated with the NCR Counterpoint POS system allowing members to register for Club Clarins at the sales counter allowing them to accumulate points from their first purchase. Now Club Clarins members can be rewarded for Clarins purchases in-store or with their retail partners. Clarins gathers data from multiple channels to build member profiles, to better understand the path to purchase and to create a 360-degree view of the customer. The result has been a significant rise in membership since the opening.
About LoyaltyMatch Inc.
LoyaltyMatch Inc. is a privately held loyalty and engagement-computing company that provides a cloud-based loyalty management and gamification platform. Based in in Kitchener, Ontario, Canada, it is the leading developer of loyalty rewards program platforms and offers the fastest path to the development and delivery of loyalty and engagement initiative. For more information visit www.LoyaltyMatch.com.