Bloomex Launches Partnership with Starlight Australia Children’s Foundation

Sydney, Australia, December 20, 2017 --( Bloomex is proud to announce its partnership with Starlight Children’s Foundation (Starlight) for 2018. Through this partnership, Bloomex has committed to supporting seriously ill children and their families across Australia.

In its first year of partnership, Bloomex will work with Starlight to activate two campaigns to raise funds for Starlight programs. Fifteen percent of each selected product purchased will be donated to help provide support. Throughout the year, Bloomex will also donate flowers and gift hampers to thank donors and supporters, to aid in fundraising efforts and to brighten children’s experiences in hospital or at home. Bloomex is investigating ways to provide further support to Starlight such as a "round-up your sale" campaign at checkout.

The Starlight Christmas Collection is already available and items can be purchased at

Starlight brightens the lives of seriously ill children and their families, by replacing pain, fear and stress with fun, joy and laughter, through programs such as Wishgranting and the Starlight Express Rooms. A Starlight Wish is a dream come true for a seriously ill child or young person, giving them and their families something positive to look forward to during treatment. Starlight Express Rooms exist in all children’s hospitals nationally, and offer a treatment-free respite for seriously ill children and their families to spend time together, play, interact and have fun with other children.

"Bloomex couldn't be more excited to be entering this partnership with Starlight," says Sue McDonald, manager of public relations and corporate sponsorship at Bloomex. "We believe in the wonderful work that Starlight is doing to help brighten lives and we are proud to support their efforts."

“Every dollar that goes into our vital programs must first be fundraised. As Starlight relies solely on the generosity of the community, partnerships like Bloomex’s are essential in keeping the doors to our Starlight Express Rooms open for sick kids and their families. We truly appreciate Bloomex’s support, and simply couldn’t do what we do without support like theirs,” said Starlight’s National Partnerships Manager, Matt Geraghty.

About Bloomex Australia:

Bloomex Australia is one of the largest florists in Australia since launching in 2011. Orders are taken and processed through the company's site at or by Live Chat, and then delivered to customers via local courier. In addition to flowers, Bloomex AU offers a variety of other gift items including plants, gift hampers, gourmet foods, sweets and treats. Bloomex is the largest florist in Canada in addition to serving the US and Australia.

About Starlight Children's Foundation:

Starlight Children's Foundation brightens the lives of seriously ill children and their families by replacing pain, fear and stress with fun, joy and laughter. Since its establishment in 1988, Starlight has expanded to become the broadest reaching and the most trusted children’s charity in Australia. There is now a Starlight Express Room in every children’s hospital in the country and 150 Captain Starlights nationwide. This year Starlight will open four new Starlight Express Rooms. Supporting sick kids regardless of illness, injury or age, Starlight’s hospital programs are uniquely Australian. Last year, Starlight granted 525 life-changing wishes and delivered more than 425,000 Starlight experiences to sick kids and their families.
Bloomex Australia
Caroline Young