Just Happy Hours App Open for Seed Funding; Restaurant, Social App to Launch May 2018 in iOS and Android
The Just Happy Hours app for Android and iOS is offering seed funding investment opportunities at https://www.kickstarter.com/projects/1701317591/just-happy-hours-app-ios-and-android. The Just Happy Hours app is free for users; it generates revenue from subscribers plus ad revenue. Gold listings for restaurants offer premium placement in search results, the ability to customize profiles with special offers, and the ability to create events to increase incremental drink and food sales.
The app has a revenue model based on who benefits most from Happy Hours – restaurants. Thirty percent of restaurant beverage sales are generated by Happy Hour / Late Night. Just Happy Hours is free for users and gives them more flexibility and control than other apps.
Previous apps in this space charge the organizer, not the restaurant, to set up events, or, while they inform users of Happy Hour deals and promote special offers, they don't offer a social component. Just Happy Hours’ goal is to give users the opportunity to meet new friends in a casual environment.
To give users the maximum number of choices, standard restaurant listings on the app are free. Gold membership offers restaurants premium placement in search results for their areas, allows them to customize their listings with additional offers and promotions, and gives them the ability to create their own special events.
The primary target demographic for Just Happy Hour app users is US-based individuals who want to make new friends and tend to be fairly mobile. They typically, but not necessarily, drink alcohol and seek out both food and drink specials. Target users include:
· New in Town
· Planning Relocation
· Traveling for work
The primary target demographic for restaurants is US-based full-service restaurants, particularly in densely-populated areas with high competition, that offer at least one happy hour. Targets are seeking to increase incremental beverage and food sales and increase exposure to their location(s) by finding new patrons. They are typically active in creating special events to entice guests.
The Just Happy Hours team is comprised of bright, progressive people with expertise in digital, tech, and startup. The company’s mission includes locating additional apps as well as locating and providing technical support for laypersons with marketable app ideas. Investment opportunities are available at https://www.kickstarter.com/projects/1701317591/just-happy-hours-app-ios-and-android