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DealerEFX Announces New Sales & Marketing Partnership with Integrated Vehicle Solutions Group (IVSG)

As Part of the New Partnership, DealerEFX will Provide their Aftermarket F&I Product Marketing Program for IVSG’s Real-Time Aftermarket Sales Performance Reporting Services.

Beaverton, OR, April 30, 2018 --( DealerEFX,, is pleased to announce an exciting new strategic dealer services partnership with Integrated Vehicle Solutions Group (IVSG). Described as the "simplest, real-time F&I Sales Performance Dashboard you will ever use," the intuitive software helps make Aftermarket F&I sales reporting easier than ever for dealers’ Aftermarket F&I Provider network.

As Jim Lawrence, CEO/Founder of DealerEFX noted, “The strategic partnership with IVSG makes a lot of sense. DealerEFX already enables our dealers’ F&I Product Providers to adopt a more agile and consistent co-brand advertising approach with their dealer partners to prospect online inquiries and enabling a new B2C channel for Aftermarket F&I providers to position their brand and products earlier in the online car buying process versus just at the F&I check-out process at the dealership. Our solution helps dealerships and their F&I provider partners to advertise Aftermarket F&I brands in a compliant and professional manner by their sales personnel, using any dealer CRM system. We believe that IVSG’s market leading and DMS integrated aftermarket sales operations performance reporting system will be a significant enabler of success for our customers.”

IVSG’s DMS integration technology facilitates Aftermarket F&I clients’ detailed sales data collection for their performance reporting system and provide “Real-Time” Sales Performance Dashboards that are easy to set up for any DMS and complements DealerEFX Email Response Quality Assurance Service—personalized communications, marketing attribution and significant impact in converting prospects to sales and enables dealers better control of their Return on Advertising Spend (ROAS).

To learn more about DealerEFX Email Response Quality Assurance Services, please visit for complete service and pricing information.

To learn more about IVSG’s Sales Performance Reporting Services, please visit for complete service and pricing information.

"At DealerEFX, we understand the importance of strong partner relationships," Lawrence said, adding that to help celebrate the partnership with IVSG, they are offering new clients a very generous deal.

"DealerEFX will offer a 30-day free trial and will cover the setup fees, which is a $499 value, for any new dealer account that signs up for both the DealerEFX Email Response Quality Assurance Service and IVSG’s Aftermarket F&I Sales Performance Reporting System through us," Lawrence said.

To access the special, new dealer clients simply enter “DEFX+IVSG” in the subject line of an email requesting information. The code and offer are valid through the end of 2018.

Peter Leger, CEO/Founder of IVSG is also pleased about the partnership with DealerEFX. “There is a natural fit between our two organizations, in the way we think about innovation in automotive retailing and digitization of the dealership and the clients we serve. By combining our proven expertise in Real-Time 3rd party aftermarket sales operations reporting with the leading SaaS solution addressing the online digital Email Response Quality of auto dealerships in enhancing their customer and prospect experience, both of us can deliver additional value for our clients,” Leger said.

About DealerEFX
DealerEFX was established in 2010 to address the email response quality of dealers by managing the templates used in any dealer CRM system. Their company specializes managed services in the in design and maintenance of the email communications templates used by dealer salespeople in the automotive retailing industry. In today's economy, it is critical for dealers and their aftermarket F&I partners to offer the best possible presentation of their digital brand, especially at “1st Contact” with online customers, to stay competitive in the rapidly emerging “Digital-only” retail environment. DealerEFX offers a comprehensive set of innovative online email response services for Dealers, OEMs and 3rd Party Aftermarket F&I Providers.

About IVSG
Founded by Peter Leger in 2009, former president of ADP Dealer Services (now CDK Global) and CEO of MSXI International (owned by Bain Capital), Integrated Vehicle Solutions Group (IVSG) is an independent software solutions developer and systems integrator backed by investors with entrepreneurial and executive management experience in automotive retail software and outsourcing services. IVSG’s solutions portfolio comprises its Aftermarket Performance Management Solution, Cyber IT Security Risk Management Program including PCI Liability Insurance, Interactive Online Training Modules for IT Security Awareness, PCI Compliance, Phishing Defense and Simulation and Best Practices Policies and Procedures all delivered on its eLearning Management System integrated with the dealers’ payroll systems. In addition, IVSG offers a payment ecosystem platform—point of sale (POS) integrated merchant processing, saving dealers credit card processing costs from 30BPS to 100BPS. IVSG also developed the first virtual integration DMS/data integration platform which is patented negating the need for any separate hardware inside the dealer firewall.

For Information and to Sign Up for Our Free 30-Day Trial with no Set-up Fees Contact:

Jim Lawrence | P: 503-318-3621 | E:
Peter Leger | P: 847-226-1869 | E:

Source: DealerEFX
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Jim Lawrence

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