The Powder Group and Metropolitan Events & Production Invites Pro Beauty Authorities Worldwide to the Third The Makeup Show NYC, May 18 & 19 at Metropolitan Pavilion

A Pro-Focused 2-Day Intensive Event Touching Up on the Latest Products, Trends and Techniques From Editorial Beauty, Airbrush Secrets, Makeup For HD TV, the Perfect Bride, to Eco-Friendly Makeup and More.

New York, NY, March 21, 2008 --(PR.com)-- Following the successful debut of The Makeup Show Miami (Feb 24-25), The Powder Group and Metropolitan Events and Production, producers of The Makeup Show, will present the third The Makeup Show NYC, May 18-19, 9:00am-6:00pm daily, at The Metropolitan Pavilion, located at 125 West 18 Street, between 6 & 7 Avenue. Advance tickets $40 (one-day) and $65 (two-day) at www.themakeupshow.com.

An intimate show with a real sense of community and artistic energy, The Makeup Show NYC will bring a pro-driven legion of beauty and fashion professionals to the fashion and entertainment capital of the world. From editorial forces to mass-market phenomenon, insider-only tips will be traded between the best in the business over this two-day intensive event. The Makeup Show NYC will examine cosmetic applications of technique and style, featured in hands-on workshops, seminars and keynote presentations.

In 2006, the event producers officially launched The Makeup Show in New York City, the epicenter of the glamour industry, and was the first New York City forum designed exclusively for professionals in the artistry of makeup and beauty.

In February 2008, The Makeup Show debuted the first The Makeup Show Miami at the Miami Beach Convention Center, bringing together 70 brands from all shades of artistry, displaying the latest products and looks in a boutique setting, and attracting South Florida makeup mavens worldwide for two days of education, inspiration and community building.

The Makeup Show has succeeded as an unparalleled event, casting divas from the worlds of fashion & beauty, special effects, film & television, theater, and product development by bringing together beauty professionals, industry educators, retailers, product companies and manufacturers.

The Makeup Show has a built-in educational program, seminars, workshops and lectures by some of the top makeup artists in the fashion & entertainment industry. Classes range from Editorial Beauty and Airbrush Basics to the Perfect Bride and Makeup for HD TV, to name a few. The Makeup Show NYC will feature a cast of presenters including Billy B, David Goforth, Cheryl Gushue, Sandy Linter, Joanna Schlip, Michael DeVellis, James Vincent, and Johnny Lavoy (subject to change and availability).

The Makeup Show NYC is sponsored in part by Platinum Sponsor Temptu, as well as Crown Brush, P&G Beauty, Alcone and Lancôme Paris, Lounge Area Sponsor Stila, and media sponsors On Makeup Magazine and Color Mundo. Exhibitors for The Makeup Show NYC include Smashbox, Mario Badescu Skin Care, Make Up For Ever, Senna Cosmetics, M.A.C Cosmetics, Three Custom Color, Linda Mason Elements, and Alison Raffaele Cosmetics. For a full list of exhibitors, visit www.themakeupshow.com.

For information on how to be part of The Makeup Show Miami 2009 and the upcoming The Makeup Show NYC 2009, please contact Shelly Taggar at +1.212.242.1213 or via email at shelly@metropolitanevents.com.

About The Powder Group
Introducing your ultimate makeup confidant, The Powder Group is a one-stop makeup and beauty concierge service and powerhouse resource for professionals and consumers who are passionate about the art of makeup. Intelligence for all aspects of the art of maquillage, from artist services, events, and program development to the latest include tip-offs on how to achieve the latest look direct from the fashion runways and celebrity red-carpets. Founded in 2003 by Michael DeVellis - also the founder of The Makeup Show, On Makeup Magazine, The American Beauty Tour and Evolution, an advanced artist retreat held semi-annually in Cape Cod - The Powder Group is comprised of professional and celebrity makeup and beauty talent from around the globe with backgrounds in fashion, editorial, television, film, and special effects; a go-to team of makeup artists from every area of expertise. DeVellis is also the founder of The Makeup Show Events and services are offered internationally. The Powder Group also publishes On Makeup Magazine- a pro-driven makeup magazine launching Winter 2008. For more information please visit www.thepowdergroup.com.

About Metropolitan Events And Production
Metropolitan Events and Production is a first-of-its-kind hybrid venue and event-planning house providing full-service event coordination, a dedicated staff, and a distinguished network of production resources culminating from years of experience. Mirroring the pride of the award winning special events venue, Metropolitan Pavilion, the production branch continues to meets contemporary standards of excellence and distinction with more than a decade of hands-on experience and superior rated service. A fusion of production services and management expertise, Metropolitan Events and Production compliments the needs of clients, working with event planners to streamline the entire event process. From administrative proficiency to creative services, Metropolitan Events offers a full range of event know-how from floor plans and event design, marketing and staffing, consultation, catering and more. Metropolitan Events and Production leverages a rolodex for all needs of event coordination including party rentals, liquor and beverage packages, photography services, printing services, and assistance in obtaining special permits from local agencies. For more information please visit www.metropolitanevents.com.

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Contact
The Makeup Show
Ryan Urcia
646.714.2520
www.themakeupshow.com
STATE Public Relations
Kristina Ratliff
kristina@statepr.com
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