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Innovation Direct, Inc.

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Innovation Direct™ Secures Exclusive Developmental Agreements with New York-Based Innovation Direct To Industry™ Company on Two Inventions

Innovation Direct™ announces it has secured exclusive developmental agreements on two inventions from its roster with a company that is an integral part of Innovation Direct™'s Innovation Direct To Industry™ program.

Miami, FL, March 23, 2008 --( Innovation Direct™, a South Florida-based leader in product licensing for a decade, is pleased to report that it has entered into exclusive developmental agreements for two of its inventor clients' inventions with a New York-based company that is part of Innovation Direct™'s dynamic new product subscription service for manufacturers, Innovation Direct To Industry™.

The New York-based company displaying the advanced level of interest in these two items has been considered a leader in product development and commercialization for a decade, and boasts over 300 product success stories to date according to their official company website.

The company took an interest in the two concepts after receiving preliminary information on them in the latest Innovation Direct To Industry™ package of innovations sent to them by Innovation Direct™. Innovation Direct To Industry™ is a dynamic new product idea subscription service for manufacturers, wherein Innovation Direct™ delivers information on new product ideas tailored specifically to a company's stated needs in one convenient e-mail communication.

The agreements signify that the company will be performing their due diligence over the next several weeks on the potential of the two inventions and will evaluate their possible long-term fit with their product lines. If the product ideas are deemed worthy of commercialization by the company, then Innovation Direct™ will enter into negotiations on a licensing agreement for each with the manufacturer.

About Innovation Direct™: Innovation Direct™ is a South Florida-based leader in the field of new product licensing and intellectual property transfer that has been serving inventors for more than a decade.

Juan C. Blanco, Director of Product Licensing
Innovation Direct™
(305)255-3662 Voice
(305) 255-4515 Fax

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Innovation Direct, Inc.
Juan C. Blanco

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