Steele Rose Communications
Steele Rose Communications

Steele Rose Communications Takes a Bite Out of the Big Apple

Steele Rose Communications opens NYC location and adds new account Pure Inventions to client roster.

New York, NY, March 14, 2006 --(PR.com)-- Steele Rose Communications (www.steelerosecomm.com), an award-winning, boutique marketing communications and public relations firm specializing in the food/beverage, consumer products and beauty/personal care industries, today announced their expansion with the opening of a midtown Manhattan office. The New York City location will be in addition to the agency’s current Westchester County, NY headquarters and will service clients based in the tri-state metro area.

“We are very excited about our new Manhattan location,” said Karen Barnett, President, Steele Rose Communications. “Having a NYC presence further enhances our ability to work closely with the media and our clients in the area.”

Steele Rose Communications is also proud to announce that they have added a new client to their roster. Pure Inventions, liquid herbal formulations and Green Tea extracts designed for health and beauty, has appointed Steele Rose Communications their agency of record. Pure Inventions will utilize SRC’s integrated marketing services which will include consumer and trade media relations, public relations, web site design, corporate brand strategy, influencer outreach, marketing and professional relations.

“We chose Steele Rose Communications as our PR partner for their proven track record of providing bottom-line results for their clients,” said Pure Inventions Founders, Lynne Gerhards, CNC and Lori Mulligan, CNC. “Steele Rose Communications proved to us that they were imaginative and resourceful in their strategic ideas and had an excellent understanding of our business, and could provide us with all the integrated marketing capabilities in-house."

Pure Inventions products are delicious tasting, all natural, and have no caffeine, carbohydrates, calories, sugar or artificial sweeteners. The products designed for optimal health and wellness include liquid herbal formulations in their highest potency in addition to Green Tea Extracts. Just one drop of the concentrate in a bottle of water contains the same amount of powerful antioxidants as 15 cups of tea. The line includes six different flavors such as Raspberry, Vanilla, Peach, Pineapple-Coconut, Tropical and Original, which can be served hot or cold.

"We're extremely excited to have been selected by Pure Inventions," said Karen Barnett, President, Steele Rose Communications. "We are proud to be a part of their team and look forward to assisting them in reaching their overall business objectives, promoting the powerful benefits of Green Tea and overall good health, naturally."

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About Pure Inventions

Co-founded by Certified Clinical Nutritionists and partners of New Jersey-based Nutrition First LLC, and Pure Inventions, Lori Mulligan and Lynne Gerhards, have taken the green tea market by storm. Available in six delicious flavors: Vanilla, Raspberry, Tropical, Peach, Pineapple-Coconut and Original (with a hint of Lemon). The teas are all natural, and have no caffeine, carbohydrates, calories, sugar or artificial sweeteners. Pure Inventions is currently sold spas including Bliss Spa, fine salons, doctor’s offices and fitness centers nationwide. With more and more people drinking their “daily dose of prevention”, it’s no doubt that tea-tinted water bottles will be the next beverage trend. Feel the glow of health!

About Steele Rose Communications

Steele Rose Communications is a New York City and Westchester County, NY-based highly creative PR and strategic marketing communications agency with core expertise focusing on the health and personal care, consumer products, beauty and fashion and food and beverage industries. Steele Rose’s proprietary strategic Rethink the Box™ approach utilizes the expertise within your business to help generate innovative PR solutions, providing comprehensive and quantifiable results. The agency offers branding, new product launches, strategic marketing counsel, event marketing and media training services. Steele Rose Communications is also renowned in the specialized field of corporate reputation and brand protection. Prestigious awards won by Steele Rose Communications include the Silver Anvil Award, the International Mercury Awards Competition, the Sabre Award, one of Holmes Group’s 100 Best Public Relations Programs and the Communicator Awards Print Media Competition. For more information on Steele Rose Communications, visit www.steelerosecomm.com.
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Steele Rose Communications
Lara Cohn
212-867-7006
www.steelerosecomm.com
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