7Five7 Clothing Launches New Website to Promote Action Sports Apparel

Virginia Beach, VA, April 10, 2008 --(PR.com)-- 7Five7 Clothing, Virginia Beach VA locally grown and inspired apparel company announced today the official launch of their new Web site, (http://www.7five7clothing.com). After a year of planning and development; the new site offers consumers the ability to purchase trendy new skateboarding, wakeboarding and surfing t-shirts to meet the needs of the action sports clothing online.

Today’s active board sports athletes are smart; they also play hard and work hard. They know their way around computers pretty well and are connected; more and more of these active youths buy, socialize and communicate online. The product demands for companies who traditionally sold products offline are now shifting to sell more products on e-commerce platforms due to its low overhead and mass marketing capabilities. E-Commerce is a hot market and it is constantly growing. With the steady growth for online advertising, social networks and e-mail campaigns, consumers today are savvy when it comes to researching and purchasing online. Consumers today want to make sure that they get the best deal and the best quality at the same time.

“We wanted to have the ability to share our designs and communicate with the active sports community online; to utilize different talents and the power of the web to share and express ideas” said Joe Erfe, Marketing Director. “As a person who enjoys playing these sports, I wanted to start an apparel company and have a site that catered to our generation. I think that our generation is ambitious and we also know how to have fun; and I feel our new site communicates that.”

7Five7Clothing.com understands the demand for board sports apparel online and with the launch of the new site it provides a safe and secure way for action sports athletes to shop online.

For more information, please contact the 7Five7 Clothing Marketing Department at 1.888.973.4837 or at info@7five7clothing.com

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