OurWeddingDay.com’s Brideline Saves Brides and Budgets

The only wedding planning website offering brides free live expert advice.

New York, NY, April 17, 2008 --(PR.com)-- OurWeddingDay.com, the fastest growing online wedding planning resource in America, today announced the public release of BrideLine, its resource connecting brides with wedding planning experts.

Henry Chamberlain, CEO of LifeStageMedia, Inc., the parent company of OurWeddingDay.com explained, “We are the only wedding planning website that offers personalized and instant wedding consultation through live chat to our brides. This tool sets us apart from our competitors and is at the heart of what is most important to us: helping our brides.”

BrideLine is a real-time tool offering brides one-on-one personal consultation with wedding planning experts via instant message technology. Brides contact wedding consultants for emotional support, budget management tips and guidance on fashion and style trends.

“We are ‘that someone’ brides turn to unconditionally. Sometimes all brides need is a boost of confidence to assure them that they are on the right track to plan the wedding of their dreams” said Megan Nolde, lead wedding consultant for OurWeddingDay.com. “With BrideLine, our brides know that no concern is too big or too small for us to work through together. We are able to save her precious time and bring her peace of mind.”

By 2007 estimates alone, the cost of hiring a professional wedding planner ranged from 10 to 15 percent of a bride’s budget. By using BrideLine, brides can save anywhere from $2,000 to $3,500. Users also find an extensive archive of past chats categorized by the most popular topics, so brides have answers to all their important questions.

“The best part of BrideLine is that the technology allows our brides to be steps away from the altar and only clicks away from getting some last-minute advice to refine that final, perfectly planned detail,” said Ms. Nolde.

The BrideLine info-button on the website’s homepage allows a bride to plan every detail of her wedding with a member of the consulting team Monday through Friday from 9 AM to 6 PM EST.

Carl Light, COO of OurWeddingDay.com added, “Before launching BrideLine, we tested our real-time advice service in a number of different environments, to determine both what type of advice was most wanted by our users, and the best way for them to access it.”

OurWeddingDay.com remains the most advanced online wedding planning resource. With free personalized tools including Wedding Websites, Budget Planners, Task and Guest List Managers, RSVP and Gift Trackers, Address Book Assistants and Save-the-Date e-cards, brides across the US rely on this one-stop-shop for all their wedding planning needs.

About OurWeddingDay.com

OurWeddingDay.com is the fastest growing and most innovative online wedding planning resource in America. With up to 11,000 daily registrants, brides across the country turn to them for the most advanced planning tools, including BrideLine, the only online tool where brides chat one-on-one with in-house wedding planning experts. Founded in 2006 as a member-site of LifeStageMedia, Inc., OurWeddingDay.com approaches wedding planning differently from its competitors. By focusing on the personalized planning tools that support a real-life wedding planning experience, OurWeddingDay.com is proven to be a bride’s ultimate wedding resource. Learn more by visiting them at www.ourweddingday.com.

Contact:
Ty Williams
VP, Public Relations
OurWeddingDay.com
P: 646-723-4681
F: 212-226-7186
M: 646-797-6262
ty.williams@lifestagemedia.com
www.ourweddingday.com

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Contact
LifeStageMedia, Inc.
Ty Williams
646-723-4681
www.ourweddingday.com
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