VisualDxHealth Takes on Goliath in Webby Awards

Specialized Health Website Stands Out by Delivering Unparalleled Images and Information.

Rochester, NY, April 23, 2008 --( It is no surprise that Websites like Apple and Facebook are nominees for the 12th Annual Webby Awards. However, with only one year under their belt and playing in a niche area for online health, the creators of VisualDxHealth are glowing at the chance to go up against the goliaths of the Web.

Not only is this unique resource, located at, able to make the top five in the Best Health Site for 2008 category, beating out some of online health’s big dogs, but it also has a nod in for the People’s Voice Award, which may be of even more importance to the up-and-coming Web site VisualDxHealth.

“We pride ourselves on providing our visitors with a unique experience in online health – integrating a visual aspect whenever possible,” said Rory Burrill, Director of Consumer Health. “To get the public’s support in voting VisualDxHealth the #1 site in health would truly make a statement: sometimes the underdog can come out on top.”

Being developed in Rochester, NY, where imaging mammoths like Kodak and Xerox tend to steal the spotlight, Logical Images, the developers of VisualDxHealth, are no newcomers to being the little guys on the block. How do small companies hold their ground against the larger budgets and man power?

“Logical Images was built on the premise that images relay information more efficiently than text alone,” said Art Papier, Chief Scientific Officer and founder of Logical Images. “We have honed our expertise in an underrepresented and very much needed area of health care – visual diagnosis.”

With their well-established and highly regarded digital medical image library containing over 50,000 images combined with the expertise of an editorial staff of over 100 physician specialists, this rapidly growing 32-employee company has brought visual diagnosis into today’s Web 2.0 world. After successfully launching their fifth release of their clinical decision support software for physicians, VisualDx, the team at Logical Images focused on bringing their expertise and visualization of health conditions to the everyday consumer in VisualDxHealth.

“The Web can be a challenging place for consumers looking to take charge of their health. The growth of VisualDxHealth is proof that the public is demanding more targeted health information provided by experts they can trust,” said Richard Cohan, CEO of Logical Images. “We hope all our visitors and supporters will take this opportunity and make their voice count by voting for our favorite site – VisualDxHealth.”

Anyone wishing to vote in this year’s People’s Voice Award can go to or visit and click the Webby icon. Voting is open until May 1st, and winners will be announced May 6th.

About Logical Images
Based in Rochester, NY, Logical Images develops visual health care tools to elevate diagnostic accuracy, enhance medical education, and heighten patient knowledge. Logical Images is a company of digital imaging experts, leaders in computer-based design and knowledge management, skilled image archivists, and practicing physicians. The company’s products include VisualDx, visual clinical decision support software, and VisualDxHealth, online consumer wellness and health care resources located at Logical Images has developed the most comprehensive digital medical image library with over 50,000 images including all age ranges and skin types. This extensive collection is the foundation for both the VisualDx professional tool and the VisualDxHealth consumer tool – designed to speed disease recognition for faster, more accurate decision making and patient understanding.

Logical Images Inc
Kristy Throumoulos
585-427-2790 x139