Green Movement Gains Tangible Momentum Against Plastic Waste with Earth Day Introduction of Reusable "Back To The Tap" Carbon Filtered Sports Water Bottles

The movement to stem the tide of global plastic waste has gained a boost from a North County San Diego company now marketing a personal water bottle line that delivers big dividends for the environment while saving money for the consuming public. The Tap Sports Bottle’s patented carbon filter component “filters as you drink” and has a 3-month daily use life span that will effectively eliminate an average of 300 bottles from ending up in land fills. A typical consumer will save hundreds.

San Diego, CA, April 23, 2008 --(PR.com)-- The movement to stem the tide of global plastic waste has gained a boost from a North County San Diego company now marketing a personal water bottle line that delivers big dividends for the environment while saving money for the consuming public.

“Back To The Tap Filtered Sports Bottles offer a solution for changing our dependency on disposable water bottles”, explains Faith Paulus, founder and company president. “Plastic waste is a global concern with catastrophic environmental consequences and devastating effects on personal health”. Paulus says each Back To The Tap Sports Bottle’s patented carbon filter component “filters as you drink” and has a 3-month daily use life span that will effectively eliminate an average of 300 bottles from ending up in land fills. A typical consumer will save over $300 during that period.

“Bottled water costs more ounce by ounce than oil”, reveals Amber Collett of Corporate Accountability International. With an average bottle of water costing about $1.00, Collett points out 1,800 refills with tap water would equal the same cost; about $1.00.

There is no debate over the money savings for consumers who opt to use a refillable Back To The Tap Carbon Filtered Sports Bottle (averaging about 8 cents per refill). “The monetary benefit our refillable filtering bottles provide will be felt within a few days of use”, Paulus confirms, “but the bigger issue is doing our part to help save the environment from the ravages of plastic waste. Plastics take up 25% of landfill space in the U.S. alone, and will not breakdown for as many as 10,000 to 100,000 years.”

In an industry with limited testing and conformity regulations in place, Back To The Tap company documents prove each sports bottle and carbon filter housing is made of reliable #4 LDPE plastic that is FDA approved as safe with no-carcinogenic byproducts. Disposable bottles have been found to leach harmful chemicals into the water, including Phthalate; known to be carcinogenic.

Back To The Tap’s campaign and products have earned the support of EARTH SHARE by being selected as one of the few highly scrutinized products they partner with. A link to Back To The Tap’s website can be found on the EARTH SHARE Marketplace. As a show of gratitude and mutual respect, Paulus will donate $1.00 for each Back To The Tap water bottle sold to help further the EARTH SHARE global cause.

For more information on the Back To The Tap for a Healthier Planet and to order Back To The Tap Filtered Sports Bottles visit www.backtothetap.com or call 760-231-1109.

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