ColorOn Pro Instant Eye Shadow Now Available in the Twin Cities

Edina’s Skin Rejuvenation Clinic is the first business in Minnesota to retail the eye make-up trend that has garnered considerable national press.

Minneapolis, MN, May 18, 2008 --( The patented, revolutionary makeup technology, colorOn Professional Instant Eye Shadow Kits are now available to purchase in the Twin Cities. Skin Rejuvenation Clinic in Edina is the first retailer to offer the product to consumers in Minnesota.

ColorOn Pro Instant Eye Shadow Kits are made up of single-use, hygienic, hypoallergenic eye shadow applicators that require no makeup skills. The soft, oval-shaped disposable applicators come laden with mineral cosmetic eye shadows in colors and designs ranging from subtle daytime to smoldering evening looks, to suit every skin tone and ethnicity. ColorOn Pro Instant Eye Shadow is waterproof, crease-proof, and long-wearing. The shadow transfers to the eyelid with just a touch and lasts all day.

Recently featured in Elle, InStyle and Glamour magazines, colorOn Pro Instant Eye Shadow Kits are easy to use and appeal to many types of consumers, from the makeup junkie to the novice.

“Many of our clients don’t feel they have the skills necessary to apply eye makeup properly. To create a professional look can be quite difficult… I consider it an art form,” said Dr. Elizabeth Hagberg, owner of Skin Rejuvenation Clinic. “The colorOn Pro Instant Eye Shadow line allows our customers to be confident when applying makeup. The pre-measured applicators and beautifully designed color palettes make it impossible to make a mistake,” she said. “Your makeup looks like it was applied by an expert each time you use the colorOn applicators.”

ColorOn Professional, a South Florida-based company, debuted its eye shadow applicator line nationally last Fall, and sales have steadily increased as beauty bloggers and the glossy fashion magazines took notice of the inventive product. The colorOn instant eye shadow idea was patented 16 years ago, but just recently, the product hit the “big time” with appearances in the gift lounge at the SAG Awards, in the gift bags for the performers and presenters at The Grammy Awards, and featured in a red-carpet segment on E! Entertainment Television preceding the Academy Awards.

Skin Rejuvenation Clinic, located in the Southdale Medical Center in Edina, MN, has been featured in magazines such as Minneapolis St. Paul, Twin Cities Metropolitan, Twin Cities Luxury and Fashion, Metro, Access, Cosmetic Beauty Magazine and Minnesota Monthly. Call (952) 920-6545 or visit

Skin Rejuvenation Clinic, PA
Elizabeth Hagberg, MD