Maryville, TN, May 24, 2008 --(PR.com
)-- Susan Kirby with East Tennessee Luxury Properties in Maryville, TN recently completed a luxury home marketing training course offered by the Realtor Association of Miami Beach.
The course - which covered such topics as demographics of the affluent, lifestyle segmentation, trends and amenities in today’s luxury home product, and creating a marketing plan for the multimillion dollar property – was taught by Laurie Moore-Moore, President of the Dallas-based Institute for Luxury Home Marketing and author of the book, Rich Buyer, Rich Seller! The Real Estate Agents’ Guide to Marketing Luxury Homes.
“The course is a step towards earning the prestigious Certified Luxury Home Marketing Specialist (CLHMS) designation which The Institute awards internationally to sales professionals who meet performance standards in the upper-tier residential market,” said Moore-Moore. Susan Kirby is an example of a sales associate who works to hone the special skills and competencies necessary to provide exceptional service in the fine homes and estates marketplace.”
Kirby is an award-winning sales associate who has been in real estate since 1983 and specializes in the luxury second home market and private gated communities such as Rarity Bay.
“The training provided new insight about the upper tier market, helped me polish my skills, and provided valuable networking contacts with other agents across the country who specialize in luxury properties,” said Kirby. “In addition, I discovered new and creative tools for promoting expensive homes and estates and new resources for finding buyer prospects. Home buyers and sellers will benefit from my new knowledge.”
For insights into the current state of the luxury market, contact Susan Kirby at East Tennessee Luxury Properties at 865.474.0100 or email@example.com