Launches the Web's First Browser Search Installation Service adds a whole new meaning to the term "Search Marketing" with the release of its innovate browser search installation widgets. This service gives web site and blog owners the ability to let visitors search their site directly from their browser's built in search feature.

Duluth, MN, June 07, 2008 --( is a completely free, hosted service and requires no registration to participate. Users simply fill out a quick online form with their site information, after which they are presented with a small snippet of code. When this code snippet is installed in a web page, it generates a small image or "badge" similar to popular bookmark and RSS buttons commonly found on many web sites and blogs.

"We started as a solution to a problem" said Troy Peterson, Founder and Developer of "Creating and installing your own browser search plugin has been around for a while. However, creating one requires a certain level of technical knowledge and server access that not all site owners possess. simplifies the process of creating, displaying, and installing a browser search plugin into your visitor's browser".

"We also felt that this has been a largely untapped marketing channel with great potential" added Troy Peterson. "By adding the ability for your visitors to search your site directly from their browser, you're providing them with a quick and easy way to access your content and find what they're looking for. It's persistent, so it's stored in the browser until they explicitly delete it and it's free... Now that's a powerful marketing tool." has been tested and is compatible with the most popular hosted and downloadable blog, forum, and content management software titles including; Wordpress, Drupal, vBulletin, phpBB, and TypePad to name a few. is also compatible with most SaaS (Software as a Service) search solutions such as Google Coop and Yahoo!'s Search Builder as well as custom search implementations.

For additional information on the launch, contact Troy Peterson or visit They have also prepared a demonstration video on how the service works by going to uses the most up-to-date OpenSearch specifications provided by Amazon's, Inc. and made available through a Creative Commons License.

Troy Peterson