MarketingSherpa to Launch SherpaSearch: New E-Newsletter for Marketers looking to improve SEO and PPC Results

E-newsletter to publish case studies, tutorials and articles for marketers on SEO, PPC, CPC, search marketing trends and search engines.

Warren, RI, June 21, 2008 --( MarketingSherpa, a research firm publishing Case Studies and Benchmark data for marketing professionals today announced the launch of its latest newsletter: SherpaSearch, which will focus on all things related to search marketing, including search engine optimization (SEO), pay per click (PPC), cost per click (CPC), trends and marketing information about the major search engines such as Google and Yahoo. The first issue of this free e-newsletter will be June 26. To sign up go to

Every other week, SherpaSearch will bring its readers new tutorials, Case Studies, research insights and how-to articles. This newsletter will help marketers to better understand the world of search marketing by providing guides on how to improve SEO and PPC strategies, plan search budgets and forecast results to discover what really works in search marketing.

MarketingSherpahas been writing about search marketing for over eight years. It publishes the Search Marketing Benchmark Guide every year, which provides latest search marketing trends worldwide, backed by all new statistical data and analysis. MarketingSherpa also published 10 other e-newsletters for marketers.

About MarketingSherpa
MarketingSherpa, Inc. is a research firm publishing Case Studies, benchmark data, and how-to information for marketing, advertising, and public relations professionals. The firm publishes 10 weekly newsletters and reaches 237,000 professionals every week. Topics covered include practical how-to and exclusive data and proven tactics in business-to-business marketing, ecommerce marketing, email marketing, search marketing, telemarketing, media relations, landing page design, marketing measurement and online subscription marketing. The firm also operates six annual summits attended by thousands of marketers. MarketingSherpa, along with MarketingExperiments and InTouch, is part of the MECLABS Group. Visit the site

Amanda Mehlhoff