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MECLABS
 

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MECLABS

Press Releases

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MarketingSherpa recognized email campaigns with unusually good results at its 4th Annual Email Awards Ceremony held during MarketingSherpa's Email Summit 09. - March 30, 2009
MarketingExperiments Will Offer A Special Follow-up Live Clinic “Powerful Value Propositions, Part II: Live Optimization” on Wednesday, November 12, 2008. Free Web Clinic Will Offer New Takeaways and Announce Winner of MarketingExperiments’ Value Proposition Contest. - November 12, 2008
The fastest, least expensive way for marketers to increase sales is to optimize their web pages. The 2008 Landing Page Optimization Course is a one and a half day event carefully planned to help attendees discover exactly what they need to change on key landing pages from their ecommerce, subscription,... - November 05, 2008
MarketingSherpa’s Email Marketing Benchmark Guide offers practical research to help improve Email open, clickthrough and conversion rates, and the latest on Spam regulations. - November 03, 2008
Ecommerce marketers need tactics they can implement now to attract holiday shoppers and maximize fourth quarter revenues. Today MarketingExperiments will host a two-hour virtual clinic featuring their “Ecommerce Holiday Playbook,” a series of action steps to help online retailers prepare... - October 30, 2008
MarketingExperiments will offer a special two-hour virtual clinic featuring its “Ecommerce Holiday Playbook” on Thursday, October 30, 2008. During this free clinic, MarketingExperiments’ experts will give attendees strategies that can be immediately implemented and answer questions during a live Q & A. There is no limit on the number of attendees for this special virtual clinic. - October 27, 2008
During this economic downturn, new research indicates that the last place marketers should cut budgets is in email. In fact, according to MarketingSherpa’s Chart of the Week, marketers should consider increasing their email budgets. MarketingSherpa’s analysis shows that modest investments... - October 27, 2008
Brian Carroll, a B2B expert and author of LEAD GENERATION FOR THE COMPLEX SALE, will speak at MarketingSherpa’s 5th Annual Business-to-Business Demand Generation Summit to be held October 26–28 in San Francisco. Carroll will present his “‘Playbook’ for Growing More Leads”... - October 24, 2008
MarketingSherpa and MarketingExperiments announced today that 40 students were certified as Landing Page Optimization Experts at their Landing Page Optimization Workshop held this past September. The Workshop, held in Ponte Vedra Beach, FL, featured live optimizations and personal advice from optimization... - October 22, 2008
MarketingSherpa will hold its B-to-B Demand Generation Summit 2008 in San Francisco on October 26–28. The three-day summit will show attendees how to increase lead volume by up to 900%, optimize webinar attendance and effectiveness, and generate quality leads. Over 200 marketers attended MarketingSherpa’s... - October 17, 2008
Online and print publishing marketing professionals with real-life case studies and campaign war stories to share are wanted by MarketingSherpa for its ninth annual Subscription Marketing Summit in New York City in May 2009. Subscription Marketing Summit ’09 is one of three annual summits sponsored... - October 13, 2008
Carroll to present his “Playbook” for growing more leads during MarketingSherpa Business-to-Business Demand Generation Summit to be held in San Francisco October 26–28. Summit features exclusive business-to-business marketing research, expert presentations, and 19 Case Studies presented by leading industry experts. - October 13, 2008
The sixth edition of an annual benchmark guide recognized widely as a ‘must-have’ each year by B-to-B and consumer email marketers has been released by MarketingSherpa. The 2009 Email Marketing Benchmark Guide is filled with the latest information from 1,763 real-life marketers on open rates,... - October 10, 2008
Lead Generation Expert to present his five-step playbook for growing leads at MarketingSherpa’s 5th Annual B2B Demand Generation Summit. Attendees to learn how to increase lead volume by up to 900%. - October 08, 2008
Companies are invited to submit their value propositions for a chance to have it optimized during a live MarketingExperiments Web Clinic on Wednesday, October 8, 2008. Prize offered for best submission. - October 06, 2008
MECLABS announced it was a winner of a 2008 eMarketing Excellence Award at ExactTarget Connections ’08 User Conference. - October 06, 2008
Brian Carroll, B2B expert and author of Lead Generation for the Complex Sale, will speak at Miller Heiman's 2008 Client Summit in Lake Tahoe, October 8 – 9 on sales and marketing alignment. Carroll, CEO of InTouch, will discuss key areas to consider for working toward better alignment that will... - October 04, 2008
Show your email savvy by entering a campaign in MarketingSherpa’s fourth annual Email Marketing Awards competition. Sponsored by ExactTarget for the second consecutive year, Marketing Sherpa’s awards recognize email campaigns with outstanding response rates. Winning entries will be announced... - October 04, 2008
Microsoft, HP Software, Boxtone, Siemens and Exeros Inc. to present Case Studies at the MarketingSherpa B-to-B Demand Generation Summits in Boston (Oct 5-7) and San Francisco (Oct 26-28). More than 550 marketers are expected to attend these events. Complete agenda is at http://DemandGen08PR.MarketingSherpa.com - October 02, 2008
MarketingSherpa announces four Benchmark Guides that will help marketers during the planning and budgeting process. These books help marketers justify spending by tactic, evaluate budgets, compare budgets in relation to current economic conditions, and plan 2009 based on actual trends. - September 29, 2008
Online and print publishing marketing professionals with real-life case studies and campaign war stories to share are wanted by MarketingSherpa for its ninth annual Subscription Marketing Summit in New York City in May, 2009. Subscription Marketing Summit ’09 is one of three annual summits sponsored... - September 27, 2008
Partnership Provides Opportunity for In-Depth Analysis and Testing to Create Marketing Breakthrough. - September 25, 2008
The 2008 Landing Page Optimization Workshop is a second event in a series designed to help marketers discover exactly what they need to change on key landing pages to increase revenue. Workshop features Live Optimization and personal advice from optimization experts at MarketingExperiments and MarketingSherpa. - September 23, 2008
MarketingExperiments Will Offer a Special Live Clinic featuring “A Proven ‘Playbook’ For Growing More Leads” on Wednesday, September 24, 2008. Free Web Clinic Offers Five-Step ‘Playbook’ for More Effective Lead Growth for B2B Marketers. - September 22, 2008
What’s so funny about Business to Business Marketing? How About MarketingSherpa’s series of 10 Sales Lead Hell Cartoons? Cartoons to showcase 5th Annual B-to-B Demand Generation Summit in Boston, MA (Oct. 5—7) and San Francisco, CA (Oct. 26—28). - September 18, 2008
MarketingExperiments Will Offer A Special Live Clinic featuring “Optimizing Headlines and Subject: How Changing a Few Words Can Help (or Hurt) Conversions” on Wednesday, September 10, 2008. Free Web Clinic Will Address Your Specific Copy Questions with an Expanded Q&A. - September 08, 2008
MarketingExperiments Will Host Optimizing Headlines: How Changing a Few Words Can Help (or Hurt) Conversions on Wednesday, August 27, 2008. Free Web Clinic Will Address Your Specific PPC Questions with an Expanded Q&A. - August 27, 2008
Partnership Provides Opportunity for In-Depth Analysis and Testing to Create Marketing Breakthrough. - August 14, 2008
Personal Consulting by MarketingSherpa and MarketingExperiments Instructors Available to 100 Companies - August 14, 2008
MarketingExperiments Will Host Optimizing PPC Ads, Part II (LIVE) on Wednesday, August 13, 2008. Free Follow-Up Web Clinic Will Address Your Specific PPC Questions with an Expanded Q&A. - August 09, 2008
MarketingExperiments Will Host Live PPC Ads Optimizations Online on Wednesday, July 30, 2008. Free Web Clinic Demonstrates Proven Best Practices for eCommerce Sites. - July 30, 2008
MarketingSherpa's fifth edition Search Marketing Benchmark Guide features latest marketing information on SEO, PPC, SEM, search engines, and search trends just in time to help search marketers with their 2009 planning. - July 24, 2008
E-newsletter publishes case studies, tutorials and articles for marketers on SEO, PPC, CPC, search marketing trends and search engines. - June 28, 2008
E-newsletter to publish case studies, tutorials and articles for marketers on SEO, PPC, CPC, search marketing trends and search engines. - June 21, 2008
First Edition of new business-to-business training manual that provides step-by-step instructions, research data, creative samples & case studies for increasing sales leads. - June 20, 2008
Microsoft, HP Software, Boxtone, Siemens and Exeros Inc. to present Case Studies at the MarketingSherpa B-to-B Demand Generation Summits in Boston (Oct 5-7) and San Francisco (Oct 26-28). More than 550 marketers are expected to attend these events. Complete agenda is at http://DemandGen08PR.MarketingSherpa.com - June 18, 2008
Marketing Sherpa Inc, a research firm publishing Case Studies and Benchmark data for marketing professionals in corporate America announces the 10 winners entered into the Viral Marketing Hall of Fame for 2008. Visit the Viral Hall of Fame to see winners, creative samples, and viral ad results data at:... - June 13, 2008
MarketingSherpa has issued a call for speaking proposals for its annual Email Marketing Summit & Expo to be held March 15-17th in Miami Florida. More than 800 email marketers are expected to attend. Advanced email marketers should submit speaking proposals at:http://s-42z61-48448.sgizmo.com MarketingSherpa... - June 06, 2008
Acquisition Brings Additional B2B Lead Generation Capability to B2C and B2G Marketing Company. - May 14, 2008
MarketingSherpa is looking for marketing and advertising agencies and companies using viral marketing and advertising to submit their best viral marketing and advertising campaigns for MarketingSherpa’s 2008 Viral Marketing Hall of Fame, at http://ViralAdvertising08.MarketingSherpa.com. “This... - May 09, 2008
MarketingExperiments, a research laboratory dedicated to discovering “what really works” in marketing, announced a special web clinic on optimizing eCommerce web sites. The one-hour, live Webinar will be held on Wednesday, May 7, 2008, at 4 p.m. EST. Participation in the web clinic is free... - May 01, 2008
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