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D. Reed Freeman, Jr., Partner, Kelley Drye & Warren, LLP to Speak at KCís Event on Final FACTA Affiliate Marketing Rules Issued on 09/09/08

New York, NY, July 23, 2008 --( The Knowledge Congress, the leading producer of regulatory focused teleconferences has announced today that D. Reed Freeman, Jr., Partner of Kelley Drye & Warren, LLP will speak at the Knowledge Congress’ upcoming teleconference entitled: “Final FACTA Affiliate Marketing Rules Issued”. This event is scheduled for September 9, 2008, Tuesday, from 1:00 PM - 3:00 PM EDT. (For further details of the event and an updated list of panelists, please visit:

Certain federal banking agencies issued final rules on the implementation of FACTA to take effect January 1, 2008. Financial institutions such as banks will now be obliged to give their clients notice of and an option to opt out any solicitation from an affiliate institution. Consequently, consumers will be protected against entities that use eligibility information to make solicitations for marketing purposes. Financial institutions & any company that extends credit to consumers and small businesses should take note of these new regulations to market their service while avoiding possible regulatory enforcement.

The Knowledge Congress has assembled a panel of experts in the field of banking and finance and key regulators from the government to speak in a two-hour teleconference and webinar that will discuss the key features of this new regulation as well as its impact on the financial world.

About D. Reed Freeman, Jr.

Reed Freeman is a Partner in the Firm's Privacy and Information Security and Advertising and Marketing Practice Groups. He focuses on all aspects of consumer protection law, including privacy, data security and breach notification, online and offline advertising, and direct marketing.

Representative Experience:
Advises clients on compliance with a wide range of consumer protection issues, including compliance with Section 5 of the FTC Act and similar state laws, FTC and state trade regulations issues, including COPPA, GLBA, CAN-SPAM, the Telemarketing Sales Rule (and "Do Not Call" rules), security regulations and database breach notification laws, uses of RFID and similar technology, behavioral marketing, and direct marketing list management.

Assists clients with the creation and evaluation of compliance programs for local, state, federal, and international laws regulating the collection, use, and disclosure of consumers' and employees' personally-identifiable information.

Drafts privacy policies, website terms of use, and agreements concerning data uses and list management.

Serves as lead counsel in FTC and state consumer protection investigations and negotiations.

Represents clients in false advertising disputes in federal court under the Lanham Act and similar state laws, and before the National Advertising Division of the Council of Better Business Bureaus, Inc., and the National Advertising Review Board.

About Kelley Drye & Warren LLP

Founded in 1836, Kelley Drye & Warren LLP is an international, multidisciplinary firm with offices in New York, Washington, D.C., Chicago, Stamford, Parsippany, and Brussels, and an affiliate office in Mumbai.

For more information about D. Reed Freeman, Jr., and Kelley Drye & Warren, LLP, please visit: .

About The Knowledge Congress

The Knowledge Congress is an organization that produces teleconferences that examine regulatory changes across a variety of industries. “We bring together the world's leading authorities and industry participants through informative two-hour teleconferences to study the impact of changing regulations.” To contact or to register to an event, please visit:

Contact Information
The Knowledge Congress
Thomas LaPointe, Jr., Executive Director
Therese Lumbao, Director
Account Management & Member Services

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