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Greener Ground Transportation


California Limousines announces Green Ride Global Membership, commitment to environmental sustainability and GHG emissions reductions.

Laguna Hills, CA, July 27, 2008 --(PR.com)-- California Limousines (www.californialimousines.com) has embarked on an aggressive environmental sustainability program to reduce the environmental footprint of all aspects of their business, including “the greening” of their executive ground transportation fleet. Using the services of Green Ride Global, a North American firm which provides environmental sustainability programs for the transportation industry, California Limousines, who as been on the program since June – has committed to annually reduce its greenhouse gas (GHG) emissions through fuel efficiency, the transition to new technologies, reduced electricity use, waste diversion, recycling programs, and employee education.

California Limousines’ environmental commitment is considered the high-road among environmentalists. “What some companies are calling a ‘green fleet’ merely consists of parking a hybrid on their lot,” says Justin Raymond, President and CEO of Green Ride Global. “However, what California Limousines is doing is really addressing climate change by transforming their business accordingly and committing to reduce their emissions at source.” By implementing fuel-saving technologies and chauffeur education on enhanced fuel-efficiency strategies, California Limousines will reduce the environmental imprint of their vehicles without resorting to a full-turnover of their luxury fleet.

Many of California Limousines’ corporate clients have committed to reducing their own emissions. “The California market sees a heavy saturation of corporate and celebrity audiences who – in addition to retail clients – are dissecting their supply chains and choosing ground transportation providers that can offer them an environmentally conscious option,” Continues Magnano. “By using California Limousines’ services, we are helping our clients reduce their own Scope 3 emissions.” GHG emissions caused indirectly by an organization’s or individual’s activities are called Scope 3 Emissions. For example, a company that sends an employee to the airport in a taxi cab is responsible for the emissions caused by that trip, even though that company is not in the taxi business.

While regulatory mandates around improved environmental performance in the ground transportation industry are on the rise, California Limousines is taking a leadership position in preparing for the shift in corporate and government values. Green Ride Global has developed a custom Sustainability Roadmap that will influence all facets of California Limousines’ business and will assist them in substantiating their hold as a ground transportation leader in the notably “green” California market.

For more information on California Limousines’ commitment, visit www.californialimousines.com

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About California Limousines
California Limousines has been providing the finest chauffeured service throughout the world for the past 15 years. With customer service being our number 1 goal, California Limousines Inc. prides themselves on details. Each and every client receives the same level of service. To provide top quality of service you must always focus, look forward, and constantly innovate. California Limousines is driven to excellence.

About Green Ride Global
Green Ride Global (GRG) creates and implements third-party verified environmental sustainability programs for the transportation industry, with a focus on chauffeured ground transportation companies. Their programs cause real and measurable reductions in their clients’ greenhouse gas emissions and environmental footprints. GRG’s team provides tailored environmental solutions, strategic sales and marketing tools, and auditable reports showing progress toward environmental sustainability.

Green Ride Global Inc.
"Environmental Solutions for the Global Transportation Industry"

For further information and to coordinate an interview, contact:

Joe Magnano
California Limousines
joe@californialimousines.com
949.829.9226

Lynette Ashwood
Green Ride Global Inc.
lynette@greenrideglobal.com
1.877.246.4GRG x 401
Contact Information
Green Ride Global
Sarah Champoux
1-877-246-4474
Contact
www.greenrideglobal.com

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