MarketResearchCareers Press Releases

Customers Rank Market Research Suppliers by Satisfaction Scores

Customers of Forrester, e-Rewards, and Decision Analyst report the highest level of customer satisfaction among syndicated, online sample provision, and full service market research segments, respectively. - February 25, 2008

Market Researchers Increasingly Believe Offshoring Helps to Reduce Expenses

Up from 46% last year, 54% of all market research professionals now believe locating a portion of their staff overseas is an effective way to reduce costs--but with mixed satisfaction levels. - February 12, 2008

Despite Increasingly Difficult Jobs, Market Research Professionals Expect More Time to Conduct Analyses in 2008 — and Higher Salaries

Easing the workload, market research professionals expect to hire more staff in 2008. - February 04, 2008

Majority of Market Research Professionals Are Concerned with Online Survey Cooperation Rates

Eroding online survey rates jeopardize the research quality and business decisions made using online surveys, say industry professionals - May 07, 2007

Despite Growing Demand for Market Researchers, Offshoring Not Viewed as an Option for the Market Research Industry

Following only budgets, staffing in the market research industry has become a critical industry challenge with an increasing number of market research jobs to fill in 2007. And industry participants do not feel strongly that offshoring is a viable solution. - April 18, 2007