Competitive Intelligence Software Now Analyzes Vendors in Forrester's Wave Report, CRM Suites for Midsized Organizations 2010

Expanded coverage, market analysis, and daily monitoring available on key vendors.

Norcross, GA, July 27, 2010 --(PR.com)-- Competitive Intelligence Software firm, “CI Radar”, has just released new tracking and monitoring tools which cover the key vendors mentioned in the Forrester Research report, “CRM Suites For Midsize Organizations, Q2 2010” authored by William Band. Coverage is provided for clients through an award-winning 24x7 competitive dashboard and daily email alerts.

The CI Radar dashboard includes competitive intelligence tools to analyze the movements and strategies of CDC Software, Microsoft, Oracle CRM On Demand, RightNow Technologies, salesforce.com, SAP Business-All-in-One, and SugarCRM found within the leaders segment of the Forrester report. Dashboard users typically include Product Management, Market Research, Competitive Intelligence, Sales, Analyst Relations, Marketing Management and Social Media Marketing.

Sample reports and analysis providing competitive intelligence include:

- R&D plans and roadmaps
- Potential competitive threats
- Head-to-head market exposure
- Pricing changes
- Internal vulnerabilities
- Industry sales leads
- Conference and event monitoring
- Competitor customer identification
- Digital campaign budget views
- RFP responses
- Competitive sales team metrics
- Social media intelligence
- Partner and reseller analysis
- Sales presentations
- Product release tracking
- Patent tracking
- Lawsuit tracking
- Financial Snapshots
- Key employee recruitment
- Marketing collateral analysis
- Trademark misuse reports

Other companies appearing in the Forrester report within the Strong Performer section include Oracle/Siebel, Sage SalesLogix, Chordiant, Pegasystems, Sword Ciboodle, FrontRange Solutions, Maximizer Software and NetSuite. These companies may continue to see solid growth as Forrester reports that forty-four percent of the 473 midsized organizations they surveyed in North America and Europe have already implemented a CRM solution — and many of these are investing more to upgrade their solution. Moreover, within the next 12 to 24 months an additional 23% plan to adopt a CRM solution.

Clients subscribing to a CI Radar Dashboard may also add additional competitors and market segments important to them. This allows for precise filtering and analysis on specific business requirements and provides for ever-changing competitive landscapes.

CI Radar’s competitive intelligence software may also be tuned and configured for industry relevancy terms, alert types, key intelligence topics and market keywords. This separates the CI Radar solution from generic services and accelerates the return-on-investment on subscription plans.

Reasons to Subscribe

- Optimize your Sales and Marketing spend by understanding competitor tactics and what’s working for them
- Gain far deeper insights over using generic tools like Google News alerts, clipping services or other vendors
- Save hundreds of man-hours and frustration scouring the web for the information you need
- Make better decisions armed with the latest intelligence on your competitors and market

For more information on how CI Radar covers the CRM Suites for Midsize Organizations or your specific market segment, view a short competitive intelligence software video. Intelligence dashboards are just one of CI Radar’s competitive intelligence tools. Visit CI Radar's website at www.ciradar.com to view our comprehensive suite of tools, including several free competitive analysis tools.

The Forrester Research report, “CRM Suites for Midsize Organizations, Q2 2010” is copyrighted 2010 by Forrester, Inc.

About CI Radar

CI Radar, LLC provides award-winning competitive intelligence software that helps generate opportunities for our clients. Opportunities include identifying sales leads, uncovering competitor plans, discovering new markets, optimizing marketing campaigns, building better products and gaining insights to make critical strategic decisions.

CI Radar’s competitive intelligence service includes custom client dashboards, daily intelligence alerts, outsourced virtual analyst team, and a host of market research project capabilities.

Based in Atlanta, Georgia, CI Radar can be found at http://www.ciradar.com.

All trademarks are the property of their respective owners.

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CI Radar
Mark Van Laeke
678-680-2103
http://www.ciradar.com
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