TestCountry EU Launches, Making Available Instant Testing Kits & Lab Tests That Had Previously Only Been Attainable in the US & UK

San Diego, CA, November 01, 2012 --(PR.com)-- After phenomenal performance in the United States and United Kingdom, TestCountry has launched its first European store, TestCountry.EU, to bring their wide assortment of testing kits to the European continent.

Run in four languages—English, German, French and Spanish—the store offers European medical clinics, health care professionals, parents, health-concerned individuals and employers the opportunity to purchase TestCountry’s point of service diagnostic testing kits, home test kits, and laboratory test services for toxicology, monitoring health and detecting substance abuse.

With the opening of the new store, many tests that had not been available in Europe before are now attainable.

With e-commerce on the rise in European market, TestCountry is eager to offer Europeans these products that were, until recently, only available in the United States.

TestCountry President Serhat Pala says the online store is a new store concept on the European market and it makes products available to Europeans that they did not have access to before.

“We saw that online purchases in Europe are growing and will continue to grow in the coming years so it’s a great time to open this store and start offering these products to the European market. With European online sales continuing to grow, Europe was an obvious choice for expanding our business.”

Pala cites a study on www.internetretailer.com that says European e-commerce will grow 12 percent annually through 2016, especially in Southern Europe, giving TestCountry a continually growing market place to attract customers from.

Mehmet Sahin, the president of TestCountry European affiliate BNM Medical Ltd., says the company not only saw the potential for growth in Europe but also a demand for the instant diagnostics testing kits and laboratory test services.

“TestCountry’s products have been in high demand in the United States and United Kingdom since the company started selling in those two countries,” Sahin says. “We knew that individuals, corporations and employers would have a need for TestCountry’s products in Europe, too.”

“We hope that as the market grows in Europe and TestCountry products become available there, that our business will grow, too.”

For more information on TestCountry EU visit; http://www.testcountry.eu

About TestCountry

TestCountry specializes in easy-to-use tests that can be individually administered in the security and privacy of a home or office, regardless of the circumstances. Since its inception in 2002, hundreds of law enforcement, government, corporate and professional organizations utilize TestCountry products. Some of those products include their drug test kits, for substance abuse testing, health hazard detection, and pre-employment drug testing. TestCountry also offer steroid, nicotine, heavy metal toxicity and a wide variety of other specialty testing kits and laboratory services.

TestCountry.com company operates in the USA and has offices in the UK (TestCountry.co.uk) and just launched an online store to cater to the European Union (TestCountry.eu). TestCountry ships tests for professional, medical provider, forensic, corporate or household use around the world.