New York, NY, February 28, 2014 --(PR.com
)-- The “Dale Dale” song by the recording artist, songwriter and dancer Francesca Maria featuring Puertorican singer Jayko, became an international hit on its release in July 2013. ‘Dale’ in English means ‘Come On!’
“I wanted to create a song with positive vibrations, melodies and lyrics to uplift people's spirit and make them feel free to dance. We wanted to find a catchy hook with words that people could sing and Cisa and Drooid, who are fluent in Spanish came up with Dale Dale ... It was perfect!” says Francesca Maria.
The song is inspired by the concept of "dance to celebrate life" and the music video directed by Brian Thomas is rich with addictively attractive Zumba dance moves. People from all over the world are creating their own dance interpretations of the song and sharing them on YouTube and other social media channels. The global Zumba network of instructors has especially embraced the song. The Dale Dale official video was included by Zumba Fitness in their compilations Zin 46 (Zumba DVD) in August 2013 and the song in Megamix 37 in September 2013 reaching Zumba instructors in 185 countries.
The music is produced by famed Italian music producers Cisa & Drooid and is published by Universal Music. “After spending some years researching the perfect mix between EDM and Latin Music, we met Francesca Maria and we started collaborating on a specific track to celebrate the energy of Zumba, the South American music culture and the European style of creating Dance tunes. She brought dance, choreography, songwriting to our recording studio and we worked together to create the song we had in mind. Then we involved Jayko to add a special Latin flavour on that. We mixed it all in our recording studio, and we came up with the final formula: "Dale Dale". Francesca Maria simply was the perfect act for that!” Cisa & Drooid share.
“When I heard Dale Dale for the first time, I recognized that it would be a potential hit and even people who are no fans of dance music at all liked the song. We soon placed the song on the commercially sold 'Summer 2013' ZUMBA Compilation beside Robin Thicke’s 'Blurred Lines' among other international hits and released the track worldwide. It comes with remixes by 'E-Partment' who went gold in Italy for his production for FloRida,” said Andreas Lautner, Director A&R / Digital Media, Universal Publishing Production Music.
The website www.daledalegirl.com consists of all the information about the Dale Dale song and everything happening around it, be it ongoing or upcoming events, choreography videos or testimonials.
“The primary objective of creating the ‘Dale Dale Girl’ concept was to increase interactivity with the Zumba fans and to give them a platform to showcase their own versions of Dale Dale choreography. Having your own videos featured on the official Dale Dale Girl website will definitely add to the growing popularity of the song”, says Rajan Soni, MD, Widescope Media & Entertainment, the company managing the branding and media marketing of the Dale Dale Girl.
About Widescope® Media & Entertainment Network Pvt. Ltd.
Widescope® Media and Entertainment Network is an integrated media and entertainment company, involved in the design, creation, production, distribution & marketing of all forms of creative content and related aspects, across all media platforms. The company operates in almost every segment of the media & entertainment industry viz films, television, home entertainment, animation, digital and new media.
Widescope® Media and Entertainment Network manages branding and media marketing of Dale Dale Girl. Know more at: http://widescope.tv