Bangalore, India, May 22, 2014 --(PR.com
)-- An advertiser's ad campaign generally involves 'Ad Pricing' and 'Ad Placement', both needed to be done accurately and in real time for good results. dJAX DSP plugin for Advertisers exactly does them, connecting to ad exchanges, finding premium publishers with right ad inventory, bid for impressions, target the right audiences, serve ads at the right places, all in real time, more accurately and more precisely.
Access to inventory - Connecting all Ad Exchanges
DSP's performance is measured on its reach to the precise ad inventory that an advertiser needs for his creatives. dJAX DSP connects advertisers to more publishers giving access to all exchanges, both big and small and thus has access to the best and most desired ad inventories.
Efficiency - Accurate Bidding and Automated Buying
Programmatic Trading and Real Time Bidding are bringing in revolutions in ad campaigns. dJAX has built its DSP to cater to all needs to advertisers in running their ad campaign management, right from finding and bidding on right ad spaces to serving their ads on real time.
Reach - Real Time Audience Targeting
Advertisers can expand their reach to precisely targeted audience in real time using dJAX superlative audience targeting technique providing details of consumer behavior, purchase interests, surfing websites, location info etc.
Third-party Audience - Data Manipulation
DSP enables using data of third-party audiences to be available as prospects to data within RTB campaigns. Advertisers can easily identify how well this data can be used for their ad campaigning needs.
Help - Setup and Technical Support
DSPs streamline ad operations for advertisers, easily and efficiently. Besides, new advertisers and even experienced marketers have access to get support easily in setting up their campaigns or any other technical help.
Cost-Effective - Technology for Alll
dJAX DSP has broken the mould to make RTB available for all advertisers not just the big and the premium marketers.