PR.com: Business Directory, Press Releases, Jobs, Products, Services, Articles
 
Businesses Articles Press Releases Follow @PRcom
Press Release Pricing | News by Category | News by Country | News by US Region | Recent News | PR.com News on Your Site
 

Press Releases

 

Tubett

Press Release


Receive press releases from Tubett: By Email RSS Feeds:
Ex Rocket Internet Team Launches Tubett, a Gamified Social Video Curation Platform Where You Can Challenge Your Friends in Predicting Viral Videos

Tubett allows users who currently like, comment or share videos to back them in a new fun stock market platform that will gamify video watching together with social curation for the very first time. Think of it like a gamified Pinterest for videos.

Dublin, Ireland, May 30, 2014 --(PR.com)-- Up to now you could only like, comment or share a YouTube video, now you can back it.

An Ex-Rocket Internet team is challenging the public to beat their friends at predicting the virality of YouTube videos. Tubett allows users who currently like, comment or share videos to back them in a new fun stock market platform that will gamify video watching together with social curation for the very first time. Think of it like a gamified Pinterest for videos.

"YouTube videos are watched over 4 billion times a day," said Achman Srivastava, the co-founder of Tubett. "Over 100 million people interact with these videos socially each week. What we are doing is to transform these actions into a game."

Tubett enables its players, or "TubeTrenders," to purchase virtual stock and back the videos that they believe are about to take off virally. The value of that stock fluctuates in proportion to the video's popularity (number of daily views). Players have followers, rankings and leader-boards and soon will be able to create groups/ leagues for their school, workplace etc.

"When we launched foodpanda, backed by Rocket Internet, it taught us how to execute and scale businesses rapidly," said Mr. Srivastava. "Tubett is the only platform currently out there in video gamification that can achieve similar levels of growth with an already existing group of devotees. The TubeTrender community is crying out for this kind of gamification. Just liking isn't enough for them; it never has been."

The fantasy market phenomenon is not a new concept, with platforms like HSX and fantasy football being popular examples. Tubett is combining social, video and gamification to tap into fantasy stocks and the unending craze for viral video content. Graduating from Ireland's top startup accelerator, the NDRC Launchpad, Tubett will follow this public beta of its web version with the launch of mobile apps this summer.

Website: www.tubett.com
Contact Information
Tubett
Achman Srivastava
+353831986830
Contact
www.tubett.com
Contact:
Achman Srivastava, cofounder and CEO of Tubett
Email: achman.srivastava@tubett.com
Phone: +353 831986830
Address: 2nd Floor, NDRC, Digital Hub, Digital exchange building, Crane Street, Dublin 8, Ireland

Click here to view the list of recent Press Releases from Tubett
Promote Your Business