Applico Releases New Research Report – Disruption at the Gates: Monitoring The Threat of Amazon Business

Applico, the advisory firm for Platform Innovation®, is releasing a white paper detailing the rise of Amazon Business and its disruption of several B2B distribution industries.

New York, NY, February 23, 2017 --(PR.com)-- Applico, the advisory firm for Platform Innovation®, is releasing a white paper detailing the rise of Amazon Business and its disruption of several B2B distribution industries on February 23, 2017.

In 2016 alone, Amazon Business collected more than $1 billion in revenue and grew by 20% on average, month over month. Its B2B marketplace is taking direct aim at verticals like industrial supply, building materials, chemicals, metals, and many more. Prentis Wilson, VP of Amazon Business, has even identified as targets some companies in these industries by name.

The white paper, “Disruption at the Gates: Monitoring The Threat of Amazon Business,” explores:

The fragmentation and commoditization of B2B Distribution verticals

The rise of Amazon Business and how its penetrating these industries

How B2B Distributors can fight back against Amazon Business and build their own modern monopoly

Excerpt from the report:
“Amazon Business is often maligned by industry executives who don’t believe it can match their product depth and quality. As our research shows, this point of view is mistaken. It also is eerily reminiscent of how executives at the now-bankrupt consumer electronics retailer Circuit City reacted to the threat of Amazon.”

Download a copy of “Disruption at the Gates: Monitoring The Threat of Amazon Business” at https://www.applicoinc.com/b2b-distribution.

About Applico:
Applico is the world’s first Platform Innovation® company. We provide advisory and implementation services to build, execute, and scale platform businesses alongside large, traditional enterprises. Our clients include Fortune 100 companies as well as multi-billion dollar private companies.

Founded in 2009 by Alex Moazed, Applico has worked with large enterprises for over 8 years, launching over 350 successful apps with clients like Disney, DirecTV, Google and startups backed by KKR, Andreessen Horowitz and others. It has focused solely focused on Platform Innovation® for the past 3 years creating hundreds of millions of dollars in enterprise platform value.

Contact:

To learn more about platforms and Applico, contact:

Jonathan Goodwin
jgoodwin@applicoinc.com
220 East 23rd St., Ste. 501
New York, NY 10010
877.688.7567
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