SK&A Releases Study on Acceptance of Medicare and Medicaid Programs by U.S. Medical Offices

Ongoing study shows acceptance rates of government insurance programs across the U.S., with lower acceptance in primary-care offices. - December 19, 2012

Physician Move Rate Stabilizes at 12 Percent

SK&A’s ongoing five-year study shows specialists are more likely to move or make professional changes than primary care physicians. - October 31, 2012

SK&A Launches How-to Healthcare Marketing Web Video Series

New video series answers clients’ healthcare data questions. - May 26, 2012

SK&A Announces Promotions of Albert Chang and Mike Green

SK&A promotes Albert Chang, formerly Senior Director, Operations, to Managing Director, SK&A. and Mike Green, formerly Director, OneKey Operations, to Senior Director, OneKey Business Development. - March 15, 2012

Small Medical Offices Take Lead in Growth of Electronic Health Records Adoption, According to SK&A Study

Government incentives and industry promotion play key role in converting 37 percent of solo practices to new technology. - March 10, 2012

Electronic Health Records (EHR) Adoption Reaches 75% for Larger Physician Offices

Ongoing Study by SK&A Correlates Likelihood of EHR Adoption with Office Size, Number of Exam Rooms and Average Daily Patient Volume - October 27, 2011

SK&A Announces Survey Results of Drug Sample Acceptance Preferences in U.S. Medical Offices

23 percent of doctors say no to free drug samples offered by the pharmaceutical Industry. - August 17, 2011

SK&A’s Office-Based Physician, Pharmacy and Hospital Databases Pass 15th Consecutive Audit

BPA Worldwide Test Confirms SK&A’s Accuracy in Yearly Audit - June 23, 2011

Family Practitioners are the Most Targeted Physicians by Email, but Specialists are More Likely to Open and Click

Results from SK&A’s Email Performance Archive show sent, open and click-through trends from email campaigns. - March 26, 2011

SK&A Appoints 25-Year Information Services Veteran as Senior Director of Sales

David Simon will lead SK&A’s staff of 21 sales representatives and one sales manager as Senior Director of Sales. - October 21, 2010

SK&A Announces Results of Ongoing Survey of Physician Access Preferences

With physician offices being visited by pharmaceutical sales reps an average every two hours, nearly half of physicians require or prefer appointments to be scheduled. - October 15, 2010

SK&A Announces Database of Surgicenter Decision Makers

SK&A’s new Surgery Center list includes 33,000 decision makers at more than 6,100 sites. - October 01, 2010

Ninety Percent of Physicians Are Affiliated with at Least One Hospital, According to New SK&A Survey

SK&A expands database of healthcare provider affiliation information. - July 24, 2010

SK&A Announces Physician Move-Rate Trends

Three-Year Average Shows 15.2 Percent of Specialists Move Each Year - June 10, 2010

SK&A Releases New Healthcare Email Performance Archive

This free web resource ranks the top email campaign types by percent of emails sent, open rates and click-through rates. Family practitioners receive the most emails. - May 22, 2010

Physicians Visited by Up to 20 Sales Reps Weekly, According to Latest SK&A Physician Access Study

Nearly half of U.S. physicians require or prefer appointments to be set by pharmaceutical and medical device sales representatives. - March 17, 2010

SK&A Announces New Report on Physician Density

Houston, Texas, Zip Code has nation’s highest concentration of physicians. - March 01, 2010

SK&A Audit of Healthcare Industry Contact Data Reveals a 60% Inaccuracy Rate

Startling data found by SK&A audit revelas that more than half of healthcare-marketing data used by healthcare advertising agencies, medical device companies and 16 of the top-50 pharmaceutical companies is incorrect. - December 12, 2009

SK&A Announces Management-Level Promotions in Marketing and Operations Departments

SK&A promotes Jack Schember to VP of Marketing and expands the job responsibilities of VP of Operations Albert Chang. - December 07, 2009

SK&A Releases Study on Acceptance of Medicare and Medicaid Programs by U.S. Medical Offices

SK&A survey finds that 83% of U.S. medical offices accept Medicare and 65% accept Medicaid. - October 29, 2009

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