Lake Oswego and Portland Writers’ “The Star Factor” Offers New Approach to Organizational Change

Oregonians William Seidman and Rick Grbavac help organizations optimize performance by using affirmative leadership. In their new book, “The Star Factor: Discover What Your Top Performers Do Differently—and Inspire a New Level of Greatness in All,” they share their knowledge using... - May 31, 2014

Thought Leader William Seidman Recognized as Engagement Expert

For more than a decade, Dr. William Seidman, CEO and president of Cerebyte, has been helping organizations dramatically improve performance. Using Affirmative Leadership, a proven methodology that creates leadership programs based on each company’s unique strengths and needs, Seidman has... - April 25, 2014

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