First Financial

First Financial Highlights 30 Years of Trademark Use and Federal Registration in Financial Services

First Financial has reaffirmed its longstanding use of its brand, citing 30 years of continuous use since 1995 and "incontestable" status under a federal trademark registration. The announcement emphasizes the company's official website as a source of information about its history and operations. For more details, visit First Financial's website. - March 25, 2026