Southern California Bank Sees Green with BrightCom Video Conferencing

First California Bank Reduces Travel and Operational Costs with BrightCom’s Visual Collaboration System.

Huntington Beach, CA, September 24, 2008 --( BrightCom™, the performance leader in integrated conferencing solutions, announced today that their customer, First California Bank (“FCB”) is successfully utilizing BrightCom’s Visual Collaboration System in their daily operations. The integrated video and data sharing conferencing system is enhancing FCB’s communication and collaboration within and between upper management and their employees, while reducing the costs of corporate material dissemination and travel between their 12 bank branches in three Southern California counties.

First California Bank contacted BrightCom for a video and web conferencing solution that could reduce rising costs of interoffice travel and maintain effective communication between their expanding network of branches.

“Our senior management uses screen sharing and presentation sharing capabilities to present our financial standings and earnings to employees at several different bank locations,” said Sara Pelaez, Senior Vice President and CIO of First California Bank. “With VCS we are able to set up meetings quickly, and present information without the struggles of sending meeting materials out to all of the participating offices.”

Currently, FCB uses BrightCom’s video conferencing series, ClearView Conference Room and Desktop PC to hold weekly conferences for internal committee meetings in all of their locations. Participants connect from a variety of endpoints including personal desktops, and conference rooms from different locations to take part in the meetings.

“Being able to connect instantly to office branches across county lines greatly reduces the amount of traffic time and fuel costs for First California Bank employees,” stated Pelaez.

Recently, BrightCom released its newest integrated conferencing system, VCS 2.0 allowing businesses to present video, audio and data sharing capabilities from one unified architecture.

Pelaez continued, “As we continue to grow our operations, we plan to use VCS’ wide range of capabilities to our advantage, by incorporating it more into daily collaborations for department specific meetings as well as bank-wide communications. We are excited to continue our work with BrightCom. They have been very responsive and accommodating to our needs.”

“We are very pleased that First California Bank is able to utilize our solutions to their satisfaction,” said Bob McCandless, CEO of BrightCom. “We hope to provide our customers with multiple ways of seeing a valuable return on investment and we are thrilled to be aiding in reductions of resources that ultimately help our customers’ business and reduce their carbon footprint on the environment.”

For more information about VCS 2.0, or other products and services provided by BrightCom, please call 877-483-9737.

About First California Bank- First California Bank is an emerging force in southern California banking. With assets exceeding $1 billion, First California operates in coastal communities of three southern California counties – Ventura, Los Angeles, and Orange. First California Bank has 12 full service locations and one loan production office. Business clients count on First California Bank’s professionals to work with them as partners to develop financial solutions that contribute to their ability to complete and be successful. In addition to its specialization in personal service, First California offers clients state-of-the-art web-based banking, cash management and other online banking services at

About BrightCom – BrightCom, Inc. specializes in creating flexible and affordable video and telepresence conferencing solutions. With unique integrated data and video conferencing solutions, BrightCom offers a wide range of options to connect people and content from home offices, mobile devices, desktops or conference rooms. BrightCom is a wise investment for people or organizations seeking to build new conference solutions or expand existing deployments. To learn more about our quality video conferencing with in-depth collaboration features without a costly investment on bandwidth upgrades, call 877-483-9737 or visit

BrightCom, Inc.
Cathleen Genewick
5811 McFadden Ave.
Huntington Beach, CA 92649