Princom Announces Integration of WinesWWW and Watswer: Global Wines Site Now Powered by WatsWer

WinesWWW, Princom’s acclaimed site for the wine industry announces a new interface which allows consumers to find what they want from boutique wineries and retailers and where to find it based on location with the new WatsWer search technology.

Sydney, Australia, October 15, 2008 --(PR.com)-- Princom Pty. Ltd., an Australian technology company, announced today an expansion for WinesWWW.com, its online wine service and Web site. WinesWWW is a venue for the consumer to locate a direct source for wine purchase. The website serves the wine-making industry by providing a full spectrum of product delivery options.

WinesWWW has been established as a premier site for wine listing with thousands of customer enquiries since its conception in 2006. The site was founded originally to feature the Australian wine industry, which has become an important resource in the globalization of wine. Wine critic Matt Kramer notes that "the most powerful influence in wine today" comes from Australia (Kramer) Wikipedia. Princom has since expanded WinesWWW to encompass the global wine community.

Beginning today, vitinary connoisseurs from around the world can now benefit from the addition of WatsWer, a search engine created by Princom. WatsWer’s integration gives WinesWWW unique search capability which has not been seen before. The Princom team created Watswer to bring wine businesses and customers together by making regional wine search easy and effective.

Ari Pefkos stated,"Incorporating the advanced Watswer technology into WinesWWW has facilitated expansion to a global market. Local wine enthusiasts as well as overseas visitors to the site can experience the pleasure of connecting directly with the winemaker who produces their favorite wine, or even feel confident in trying something new from a retailer. We are continuing to expand our association with online partners to bring international content to WinesWWW which will benefit both the consumer and the wine community”.

One of the most popular features for sellers is a very low charge to list starting at $2 AUD, not the charge per sale method used by other wine purchase sites. Since WinesWWW eliminates the middleman in a lot of cases, Princom can offer that benefit to businesses who list.

Other important features are mobile search for the customer and the integration of dynamic live mapping which makes it easy to locate the retailer or winery. Customers can even plan or schedule a visit to a local winery online for a first-hand look at how wineries craft their product from grape to table.

WinesWWW is simple to use and crisp in its interface with WatsWer so that wine presentation is the focus. Customers simply select what they want and where they would like to purchase it, online or regionally. The site includes a rich mixture of wine offerings from well-known categories such as Bordeaux or Riesling to the award winning wines of the Hunter Valley Region in New South Wales, Australia. The site also features ratings and reviews from fellow wine enthusiasts for wine community members of the site.

Ari Pefkos stated in closing “We are excited about this new development and what we believe it will offer both the wine lover and the wine seller. The integration of these sites will put simple but powerful tools in the hands of both the consumer and the business owner. We look forward to what we hope will be an enjoyable experience for anyone who is passionate about wine. “

About Princom

Princom Pty. Ltd. is an Australian based technology company with 23 years of experience in developing successful business solutions that now shape online communities.

For further information or media enquiries contact Ari Pefkos at +61-2-95522800

Visit www.wineswww.com

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Princom Pty Ltd
Ari Pefkos
+61 2 9552 1511
www.princom.com.au/
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