Paoo—an Innovative Jewelry Line with a Heart, Debuts at the Emmy’s Gifting Lounge

Paoo, a jewelry brand that combines fresh design ideas with the desire to encourage women to celebrate their shinning moments.

Tampa, FL, October 22, 2008 --( Paoo launched their new jewelry line at the Emmy’s “Secret Lounge” in Los Angeles and received many praises from the Hollywood celebrities that attended. Michael Madsen, who co-started with Uma Therman in Kill Bill, said “the collection is amazing.” Also Actress Jennifer Sciole, who currently appears in the feature film "Soccer Mom," loved the designs so much she decided to wear them to the Emmys. Also, Paoo designs were selected for the upcoming HBO Suburban Shootout pilot and are worn by Kelly Preston’s character.

“At Paoo, our vision and belief is that through jewelry, we have the power to express our personality, feel beautiful, confident and acknowledge our shining moments.” Notes co-founder Maria Sefair, “Through our designs and philosophy we want to encourage women from all walks of life to celebrate their shining moments - whether they are graduating college, recently became a mom, reached an important milestone in their personal or professional lives, or if it’s their time to shine on the red carpet!”

To bring their vision to life Paoo is working with three amazing international designers from Turkey and Brazil, one of whom recently received a prestigious award by JCK Magazine. Their design collections include modern wearable art pieces, trendy chains and chic-mom jewelry specially design to celebrate new additions to the family. Their design portfolio is available at

For more information, please contact Maria Sefair at 1-866-682-3622 or Emmy pictures available upon request.

Paoo LLC
Maria Sefair