Ottumwa, IA, December 13, 2008 --(PR.com
)-- Censored has always been aware of how truly crucial their fans are to their dreams of becoming a successful band, but what they did not know was that their fans were wanting to do more than just buy their CD's and come to their shows. It was brought to attention by a committed Censored fan, Riley Hansen, that a street team would be an excellent idea to get the word out about the band and to build a community with their music.
"At first, we thought we would set up a simple web-page to allow fans to join the street team, and then add them to a mailing list. But, as the development process began, more and more ideas started popping up and we realized, 'This could be a Really big thing. We could actually do something with this.'," described lead vocalist, David Birchmier. "The term 'Censored Nation' was a reoccurring theme with us and our fans, so we decided to use it for the street team's branding," Birchmier explained. "Our goal is to build a community and leave a lasting impression on people with our music, and that is exactly what the Censored Nation means to us."
Within a couple of weeks of its inception, the street team was in full effect. A website (http://www.censorednation.com), MySpace (http://www.myspace.com/censorednationstreetteam), and mailing list including promotional packets were set up and being put to good use. Since the street team's launch in late September of 2008, it has expanded to consist of numerous street teams of locations around the Mid-west which have been signed up through the website alone, and the numbers are growing every day. There has also been hundreds members added through the individual street team MySpace pages.
The band has strategically set up a system in which the street team operates through. There is an individual street team for each location (city) and for each location there are 1-3 designated "leaders". Every individual street team also owns their own MySpace page in which the leaders control. The leaders of the street teams also organize promotions for the band with their members. Each person interested in joining the street team can go to www.censorednation.com and sign up for the street team nearest them. If one does not exist for a location close to them, they can choose to become a leader and start their own street team.
Once someone has joined the Censored Nation, they receive updates on the band's every move, promotional packets for every show near their area, prizes, goodies, and points for each promotional task they complete that can be exchanged for free Censored merchandise. The most important quality of the street team is that everything affliated is run and controlled by the band itself; there are no third parties involved in the process.
"We wanted to make sure that we were making a direct connection with each and every one of our fans. Members join the street team to help us, and we feel that it is important to personally thank all of them," expressed guitarist, Jessie Ray Rush.
The band is also excited to test out the new street team's capabilities on their upcoming US tour with Vlad in Tears (a band from Italy) beginning in May of 2009. The team will also help promote the much anticipated release of Censored's new EP, which is expected to be released in March of 2009.
"We have already seen such drastic results since the creation of this team and couldn't be more pleased," said Rush. "We have found that word of mouth is the best promotion, and with the help of our fans, you are guaranteed to hear about us. So stay tuned as the Censored Nation is coming your way!"
For more information on the Censored Nation Street Team or to join the team, please visit the website: http://www.censorednation.com, or the official MySpace: http://www.myspace.com/censorednationstreetteam.
Censored's writing builds upon groups like Hinder and Three Days Grace, while defining our groove in a fashion comparable to Finger Eleven and 10 Years. Our strong writing and live show has allowed us to participate in BodogMUSIC, Verus Festival, and Mid-American Music Festival, just to name a few.