Econsultancy Hires Former ClickZ VP and Editor-in-Chief, Opens New York Office

Econsultancy has hired former ClickZ VP Rebecca Lieb to launch its US division.

London, United Kingdom, January 20, 2009 --( Internet research and training specialist Econsultancy has hired former ClickZ VP and Editor-in-Chief Rebecca Lieb to oversee the launch of its US division.

Rebecca joins as vice president of Econsultancy and will occupy an ambassadorial role, using her network of contacts and know-how to grow the brand in the US, where many of the company's 75,000 registered users are based.

Prior to joining Econsultancy she served as VP and editor-in-chief of the respected internet marketing publisher The ClickZ Network, during which time she managed Rebecca has also written for the New York Times and Wall Street Journal, and is a sought-after public speaker and author.

"We're thrilled to have hired Rebecca to head up our US office. She was the outstanding candidate as there are very few publishing-savvy professionals with the kind of insight that we are known for," says Econsultancy CEO Ashley Friedlein.

"After years of watching Econsultancy with a mixture of respect and admiration, I couldn't be more gratified to be part of the company's newest venture", says Econsultancy VP Rebecca Lieb. "As a marketer, my experience is bringing media brands across borders, and as an editor and writer, I'm laser-focused on interactive marketing. So it's a perfect fit with a stellar group of colleagues."

Econsultancy, which is headquartered in London, launches in the US following the success of its award-winning subscription publishing and events business in the UK.

"We're opening the New York office because there is significant demand in the US for our highly practical research, training courses and events," adds Friedlein.

"Our focus is on educating marketers and providing them with the kind of knowledge that can be applied immediately in the real world. As such we anticipate significant growth in our US subscriber and client base in the years to come."

In the current commercial environment the internet remains a marketing channel that provides measurable return on investment, and one that will continue to grow despite the economic downturn.

Econsultancy's research and training is recognised globally for helping companies make the most of their budgets.

The privately-held company has also invested around $500,000 in a new website to better support the needs of its users, as well as its global expansion.


About E-consultancy
Econsultancy is a respected source of independent advice and insight on all aspects of digital marketing and e-commerce.

Econsultancy's reports, events, online resources and training programmes help a community of over 75,000 registered marketers make better decisions, build business cases, find the best suppliers, look smart in meetings and accelerate their careers. The Econsultancy site attracts 175,000 unique users per month.

The award-winning publisher operates a paid-subscription model used by many of the world's most recognised brands. Econsultancy also operates a highly popular training division, used by some of the world's most prominent brands for staff education, both in-house and via public courses.

In-house and public training is provided across all areas of digital marketing, including SEO, social media, online PR, mobile marketing, affiliate marketing, online copywriting, managing e-commerce teams, and at all levels from one day courses to a Masters in Digital Marketing.

E-consultancy members can also link up with other members and digital suppliers through their directories, as well as find a new job or new digital talent using the job listings. Econsultancy is headquartered in London, UK, and also has a new office in New York.
Chris Lake
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