KNOCKOUT® Magazine and The Vegas Hard Rock Hotel & Casino Announced Today the Knockout Poker Tour™

Las Vegas, NV, February 18, 2009 --(PR.com)-- KNOCKOUT® Magazine, a men’s general interest magazine, and The Vegas Hard Rock Hotel & Casino announced today the Knockout Poker Tour™, a Texas hold’em tournament hosted by Hard Rock Hotel and Casino in Las Vegas. Billed as “The Sexiest Poker Tournament on the Planet”, Knockout Poker Tour™ players are treated to an extravagant weekend experience. Beginning on April 24th and concluding on Monday, April 27th, players indulge in a 4 day, 3 night event of a lifetime. The all-inclusive tournament entry fee of $10,000 combines poker, heart pounding Vegas nightlife, luxurious private Knockout 737 jet transportation, VIP hotel accommodations and non-stop socializing with celebrities and Knockout models. “Even though the U.S. and the rest of the world are deep in throes of a recession, poker seems to be immune to the current economic conditions. Tourism across the board is down but we believe that an event combining poker, celebrities, and models will help cure Las Vegas’ ills and the Vegas Hard Rock Hotel and Casino embodies our brand: fun, sexy and edgy”, says Gray Knight President of Knockout Magazine.

The opening tournament will be held on Saturday, April 25th, 2009 in the first and only one of its’ kind, Poker Lounge at the Hard Rock Hotel and Casino. The poker lounge boasts a full bar and lounge, private VIP rooms, iPod stations, and big screen TVs. The weekend promises to be full of fun, excitement and surprises for Knockout Poker Tour™ players and guests. “We are thrilled to partner with Knockout Poker. The magazine's combination of poker and beautiful women is perfect for the Hard Rock. This is a chance to make the pages of the magazine reality and showcase the lifestyle. I'm expecting a fantastic event.” says Brian Stedeford / SR. Director of Casino Operations.

For more information on the Knockout Poker Tour™ visit www.knockoutpokertour.com or call 1-310-944-1400.

About the Knockout Poker Tour™
KNOCKOUT® Magazine sponsors the Knockout Poker Tour™, a Texas hold’em tournament hosted by the Vegas Hard Rock Hotel & Casino. Entry fees include tournament buy-in, round-trip private 737 air transportation from select U.S. locations, room accommodations at the Hard Rock Hotel & Casino, luxury airport to hotel transportation, and admittance to Knockout Poker Tour™ private events. All tournament entry fees are paid directly to the casino and players must be 21 years of age and older. Players can register to play in the tournament online at www.knockoutpokertour.com.

About KNOCKOUT® Magazine
KNOCKOUT® magazine is a men’s general interest magazine directed at the U.S. male population ages 21 – 40. KNOCKOUT® covers all things appealing to Generation Y, also known as the NET generation: the Internet, technology, gaming, style, cars, music, money, extreme sports, sex & dating, reality TV, and beautiful women. KNOCKOUT® Magazine is owned by KO Entertainment Inc., a private funded company focused on the publishing and entertainment industries. To find out more about KNOCKOUT® Magazine visit www.knockoutmag.com.

About Hard Rock Hotel and Casino
The Hard Rock Hotel & Casino, Las Vegas is a premier destination entertainment resort owned and operated by Morgans Hotel Group and equity partner DLJ Merchant Banking Partners. This landmark property offers a unique entertainment and gaming experience with the services and amenities associated with a boutique luxury resort hotel. Features of the property currently include an 11-story Hard Rock Hotel tower with 647 guest rooms and a 30,000 square foot casino-though a 750 million-dollar renovation is coming. The Tahitian-style beach for a swimming pool was selected by the Travel Channel as one of "The Top 10 Pools" in the world. Visit the Hard Rock Hotel and Casino today at www.hardrockhotel.com

For information regarding the KNOCKOUT Poker Tour Contact:
Gray Knight; Knockout Poker Tour™
1-310-944-1400; gray@knockoutpoketour.com

Brian Stedeford, Hard Rock Hotel and Casino
1-702-693-5000; brianst@hrhvegas.com

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