Interactive Ideas Appointed as a UK Distributor for Mediaroots

Interactive Ideas appointed as a UK distributor of Mediaroots' new software video training DVDs. Covering programs such as Adobe Photoshop CS4 & CS3, QuarkXPress, Final Cut Pro and Poser. The distribution deal will see Mediaroots training go live on sites such as Amazon, Dabs and

Enfield, United Kingdom, February 21, 2009 --( Interactive Ideas, one of the UK’s leading value-added Software and Technology distributors has announced that it has been appointed as a UK distributor for the new line of Mediaroots software video training DVDs, the range being made available with immediate effect.

The new range of video tutorial DVDs from Mediaroots sees software such as Adobe Photoshop broken down into logical chapters, starting with the very basics and working up in difficulty to the more advanced topics. Mediaroots’ new training line is unique in that one DVD will cover both versions CS4 and CS3, thus targeting a wider audience than focusing exclusively on one version and presenting resellers with a great method of encouraging customers to upgrade.

The distribution deal will see Mediaroots training go live on sites such as Amazon, Dabs and

“The DVDs are uniquely formulated to teach skills desired in the workplace. Thus, the training is great for people who may be finding it difficult to get jobs given the current economic climate” said Jack Smith, Managing Director, Mediaroots. “All training DVDs teach not only the individual tools and techniques of an application, but also how to apply these to real life potential projects, such as designing a magazine cover or building a website.”

Mediaroots’ expert presenters are sourced exclusively from the British creative industry. As a result, all presenters have UK English accents and are specialists in their selected field with real industry experience; presenters’ previous clients include the BBC, Kellogg’s, MTV and Nintendo.

In an increasingly competitive industry, creatives can no longer specialise in one program, but are required to be multi-faceted and capable of working in a variety of programs. Mediaroots also offer training DVDs for the majority of applications in the Creative Suite such as Photoshop, Dreamweaver, Flash, Illustrator, InDesign and Premiere Pro, as well as non-Adobe products such as Autodesk 3ds Max, QuarkXPress, Final Cut Pro and Poser.

Michael Breeze, Marketing Director at Interactive Ideas, commented, “We are delighted to have secured this distribution contract with Mediaroots. With the increasing uncertainty in employment, people need to ensure that they are able to diversify and offer a comprehensive skill-set to prospective employees. The Mediaroots’ training DVDs are intuitive and a cost effective way for users to learn and develop their IT skills”

About Interactive Ideas:
Interactive Ideas are a leading value-added distributor of IT and Technology products, establishing ourselves in the competitive IT industry by providing excellent customer service, proactively working with our partners and being able to identify emerging technologies.

Recognition as a leading specialist distributor has come from leading awards from Computer Reseller News, Microscope and PC Retail in the past year with Interactive Ideas also being recognised as one of Red Hat’s top three distributors across EMEA. Past awards include the Inner City 100 award for growth and future entrepreneur of the year from Enterprise magazine.

Structured into two divisions; the consumer retail team works with retail, etail, mail order and TV shopping companies to provide market leading and unique software and peripherals for the home and home office user. The corporate reseller team works with resellers, VAR’s and systems integrators to provide software solutions, licensing and enterprise Linux for companies of all sizes from small business to the enterprise.

About Mediaroots Ltd:
Mediaroots is a truly unique company founded from either end of the UK by two ambitious British students, 19 year old Jack Smith and 25 year old Ryan Falconer. The pair worked together on the concept for three years before finally meeting and launching in 2009. The DVDs have an RRP of £49.99, and are compatible with both PCs and Macs.

Press Contact:

Kathryn Lamb
KL Associates
Phone: 01327 844880

For More Information: and

Mediaroots Ltd.
Jack Smith
0845 686 3342