New Connection to the Internet Industry in Miami

WSI has opened a new Consulting office to serve the Miami-Broward counties.

Miami, FL, July 19, 2006 --( There’s a new connection in the Miami Internet Industry. WSI (We Simplify the Internet), worldwide leader and leading edge Internet Consulting and Education company, is proud to announce the launch of a new Internet Consultant office to serve the Miami – Broward area.

Headquartered in Toronto, Canada, WSI’s latest office will be run by Alexis and Malin Castro, who will provide local businesses with specialized Internet business strategies. Alexis and Malin Castro’s WSI office, based in Doral, will supply attractive, fully-functional e-Business solutions at an affordable price to small and medium sized businesses (SMEs). Not just a website provider, WSI offers a complete partnership with businesses, whereby they also offer post-implementation support and statistical reporting packages in their extensive product catalogue.

WSI is among the top 50 Franchises in the World and the #1 Internet and Technology Services Franchise, according to the 2006 Entrepreneur Magazine’s Annual Franchise 500. More than 1,200 offices support businesses around the world.

Most Websites – especially ones created by and for small business owners – lack focus and provide little benefit. WSI’s overall mission is to help companies understand the difference between a website and a profitable web solution - which is a customized business-based process aimed at maximizing and delivering measurable results. Your e-business solution should be a balance sheet item not an expense, and it should deliver a measurable Return on Investment (ROI).

For businesses, having a website is simply not enough, businesses must have the knowledge on how they can profit from this new technology. WSI can be a trusted partner looking out for their ongoing interests throughout the Internet’s evolution. As new technologies continue to emerge, Certified Internet Consultants are ready to assist business in capitalizing on these new possibilities, positioning our clients in the forefront of the digital revolution.

Like a modern day architect, Certified Internet Consultants assess the clients’ business needs using WSI’s patent pending LifecycleTM System.

The first step is the Internet Business Analysis (IBA) process, during which Alexis or Malin Castro will ask direct questions to identify clients’ competitive advantage, target markets, online/offline marketing initiatives and objectives of an Internet presence. The client’s Internet Solution is then customized - using services such as consultation, design, development, hosting, optimization, site registration and Internet marketing support - to both reduce business overhead and increase profit. A WSI solution is designed to draw qualified traffic to a website leading to more customer conversions online.

Each solution is distinctly built at one of many WSI’s certified global production centers, strategically located where the best talent meets the best cost. Their goal is to build results oriented, technologically advanced Internet solution at an affordable cost.

Even if your Website does not include an e-commerce application, it should be an active sales channel. One the most important services we offer is the statistical reports of visitors. It is important to know not only the number of “hits” but also which pages are being viewed and for how long is critical information, as well as the following indicators: what search engine or link did the visitor come through to visit your site, where they go after leaving your site, etc.

As a small or medium business owner, you are constantly measuring yourself against your competition. How your website performs is no different You need to know how your site ranks compared to your competitors sites as well.

If you would like more information about WSI and/or to receive a complimentary $500 value Internet Business Analysis (IBA), please visit, contact Alexis or Malin Castro at or call (786) 621-3076.

People & Enterprises LLC
Malin Castro
10400 NW 33rd Street Miami FL 33172