Wattpad Announces Ebook Anywhere Initiative

Open Ebook Initiative Enables Mobile Operators and Device Manufacturers to Turn Their Entire Device Portfolio Into Powerful, Kindle-like ebook Readers

New York, NY, May 08, 2009 --(PR.com)-- Wattpad, the world's most popular ebook community, today announced a new initiative known as Ebook Anywhere. This new initiative gives mobile companies around the world, including mobile operators, handset manufacturers and value-added service providers, the ability to leverage Wattpad's superior ebook reading technology and content, which will be made available freely under Creative Commons, Attribution No Derivatives license.

The commerce-friendly, open license gives mobile companies a turn-key solution to instantly create their own ebook storefront with all the key components in place, including Wattpad's ebook reading software which supports over 1000 devices, payment system and a selection of over 30,000 books from Wattpad's ebook library. Mobile companies can now fully capitalize on the fast growing ebook market with this ebook-in-a-box package. Under this license, participating companies keep all of the generated revenue and does not have to share it with Wattpad.

Additionally, as mobile phone is the most ubiquitous electronic device in developing and developed countries, the openness of the Ebook Anywhere initiative will further benefit elearning initiatives by many governments, educators and non-profit organizations around the world.

Wattpad is one of the most popular ebook reading applications in the world. It is a top 3 ebook application in the iPhone App Store, just behind Amazon's Stanza and Kindle and ahead of Barnes and Nobles's eReader. It is also one of the top ebook applications in the BlackBerry App World. Additionally, Wattpad is the only ebook application that supports all variants of Java ME, which ensures Wattpad runs on virtually all phone models in the market. This ensures Ebook Anywhere initiative is the only complete ebook solution in the mobile market today.

Wattpad expects the first Ebook Anywhere deployment within the next 90 days.

More information about Wattpad's Ebook Anywhere Initiative is available online at http://www.wattpad.com/ebookanywhere. More information about Creative Commons licenses is available online at http://www.creativecommons.org/licenses/

About Wattpad

Founded in 2006, Wattpad's mission is to revolutionize the way people publish and read written works. The material on Wattpad is created by the community of users. Anyone can upload whatever they want to read - a romantic story, a fan fiction, poetry, an essay, a joke, a novel or their own work - and share with the community. All the content can be easily accessed on Wattpad's website (www.wattpad.com), mobile site (m.wattpad.com) or through the Wattpad application on virtually all feature phones, such as Nokia, Motorola, Sony Ericsson, Samsung, LG, Sharp, Sanyo, Panasonic, as well as smartphones such as Symbian, Blackberry and Apple iPhone / iPod Touch.

Wattpad has experienced explosive growth since its inception. Wattpad is now the world's most popular destination to publish, read and share books. Wattpad has delivered billions of pages from its library of over 100,000 ebooks created by the community. With over 3 million downloads, Wattpad is the most popular mobile ebook application of all time.

For more information, please visit www.wattpad.com.


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