World Charms Launches ASEAN Agenda Series of Its Fall 2009 Fashion Accessories Collection

New York, NY, June 03, 2009 --(PR.com)-- World Charms, which specializes in selling unique gift ideas for every occasion, is now pleased to present the ASEAN Agenda series of its Fall 2009 handbag and fashion jewelry collection which is now available for preview and pre-order on its site.

The ASEAN Agenda collection features eco-friendly materials in artfully crafted bangle and bag designs from the Southeast Asian region. The Banana Bark series showcases the artful use of banana bark in colorful layers and set over a fast growing indigenous wood called ‘jemelina’. The resulting bangles are exotic but elegant and fashion forward. They come in assorted colors and shapes and aptly named ‘Banana Bangle Floral’, ‘Banana Bangle Stripe’, ‘Banana Bangle Sunrise’, ‘Banana Bangle Polka’ and ‘Banana Bangle Triangle’.

A wild variety of pandan leaves called ‘sabutan’ found in the coastal shorelines of Aurora province in the Philippines is painstakingly interwoven by hand and formed into minaudieres, evening bags and bangles. The woven pandan is creatively combined with other earth friendly materials such as banana bark, dried palm leaves called ‘buntal’, recycled fabrics and hemp fiber. The ‘ATK Vianca Minaudiere’ and ‘Sweet Treat Bangle’ elegantly display the pandan capsule collection.

ASEAN Agenda also includes a necklace line such as the ‘Rainbow Stone Necklace’ and the ‘Dark Flower Necklace’ which is made from tigerlip Mother of Pearl oyster shells.

The entire Fall 2009 accessory collection is handmade and primarily composed of indigenous, natural and eco-sustainable materials. Almost all of the products are Go Green Certified. World Charms is donating a portion of the sales proceeds to the Go Green Philippines Foundation, the main goal of which is to achieve sustainability of the natural materials used in the products sold. World Charms aims to showcase fashion forward handbags, costume jewelry and other designer accessories using eco-ethical standards. World Charms is expected to officially launch its Fall 2009 fashion collection by the beginning of August 2009.

World Charms, an online specialty department store, can be accessed on the web at www.worldcharms.com. It sells world culture gift products sourced from around the world, and plans to deliver them to any doorstep on Earth. It aims to promote awareness and understanding of various cultures, histories and religions by allowing its customers to send gifts from different parts of the globe to someone they care about.

World Charms searches the world for hard-to-find, truly unique, fun, and useful gifts and supports the artisans, craftsmen, tribal groups, and cottage industries behind them. It currently offers products such as artisan artwork, handcrafted costume jewelry, organic toys, natural bed and bath products and other eco-crafts. In addition, World Charms sells music from various cultures, including Indonesian, Sri Lankan, Vietnamese and even Bhutanese folk tunes as well as a comprehensive selection of both popular and hard to find world cinema or foreign language DVD’s such as Best Picture winner Slumdog Millionaire; Southeast Asian hits such as Indochine and Baler, 2008 Best Picture Winner at the Metro Manila Film Festival as well as Departures from Japan, this year’s winner for Best Foreign Language film at the 2008 Oscars Academy Awards. Films that promote the Global Village trend such as The Visitor are also available at the best prices online.

This year, World Charms joined Madison and Mulholland’s Ultimate Nominee gift bag given to Oscar nominees and presenters and other prominent actresses. The eco-friendly online store also participated in the pre-Oscars HAVEN house 3-day swag/entertainment event held in Beverly Hills where preview products from its Fall 2009 collection were displayed and given away to Hollywood insiders.

World Charms will also expand its marketing reach to Southeast Asia this summer to address the growing appetite for organic and handmade products from that region.

World Charms utilizes Amazon's e-commerce technology in order to provide World Charms guests a safe, secure, and convenient online shopping experience. Transaction processing for World Charms is handled by Amazon so buyers can use their Amazon.com account to order and checkout.

About WorldCharms
World Charms is owned by World Charms (USA) LLC, a private Delaware LLC. World Charms has teamed up with Amazon.com and licenses its shopping cart software for its reliability and cutting edge features. Inquiries on World Charms may be directed to marketing@worldcharms.com.

WorldCharms
from the world to your doorstep
www.worldcharms.com

###
Contact
CyberConcepts, Inc.
Lindy Castillo
001-632-4795400
www.worldcharms.com
ContactContact
Categories