NBA Summer League Kick-Off Event to be Held at Hard Rock Cafe Las Vegas at Hard Rock Hotel

Friday, July 10, 2009, Hard Rock Cafe Las Vegas is hosting the NBA Summer League Pep Rally Kick-Off event with Jerome "Junkyard Dog" Williams. Partners Include, NBA Cares and The Center at UNLV Gear-UP.

Las Vegas, NV, July 09, 2009 --(PR.com)-- This Friday, July 10, 2009, Hard Rock Cafe Las Vegas at Hard Rock Hotel, in conjunction with NBA Cares and The Center at UNLV Gear-UP Program, will host NBA Summer League Kick-off event, featuring an appearance by former NBA player, Jerome “Junkyard Dog” Williams. During the NBA pep rally-style event,in front of the Iconic Guitar, Williams will meet with fans and children from around Las Vegas Valley. The event will bring awareness to William’s JYD Project that utilizes professional athletes’ influences to motivate youth to excel academically as well as The Center for Academic Enrichment and Outreach.

What: Hard Rock Cafe Las Vegas Hosts NBA Summer League Kick-off Event
Where: Hard Rock Cafe Las Vegas at Hard Rock Hotel 4475 Paradise Road (corner of Paradise and Harmon) Las Vegas, NV 702-733-7625
When: Friday, July 10, 2009 10:00 a.m. Event Begins
Admission: Free All ages welcome For further details, please call Hard Rock Cafe Las Vegas at Hard Rock Hotel at 702-733-7625 or visit www.hardrock.com.

About the Center for Academic Enrichment and outreach:
Since 1978, The Center has assisted with graduating more than 11,000 Clark County students from high school and college. Their collage of programs has provided low-income and at-risk students in our community the opportunity to enjoy academic and educational experiences that would otherwise not be available.

About JYD Project The JYD Project will raise and issue funds to initiate programs that will service 1,000,000 youth and adults. Youth throughout North America shall benefit through community partnerships endorsed by former NBA star & community Ambassador Jerome “Junk Yard Dog” Williams. Each year the project will introduce JYD Trademarked programs that maximize the involvement of celebrities and a community coming together.

About Hard Rock International With a total of 152 venues in 52 countries, including 126 cafes and 10 Hotels/Casinos, Hard Rock International is one of the world's most globally recognized brands. Beginning with an Eric Clapton guitar, Hard Rock owns the world's greatest collection of music memorabilia, which is displayed at its locations around the globe. Hard Rock is also known for its collectible fashion and music-related merchandise, Hard Rock Live performance venues and an award-winning website. In addition to the two flagship Seminole Hard Rock Hotels and Casinos in Tampa and Hollywood, Fla., Hard Rock Hotels/Casinos are located in Las Vegas, Biloxi, Orlando, Chicago, San Diego, Pattaya, Bali and Macau. Additional hotel and casino projects have been announced in Penang, scheduled to open in 2009; Singapore in 2010; Palm Springs, Atlanta and Panama, scheduled to open in 2011; Dubai and Abu Dhabi, scheduled to open in 2012. Hard Rock International is owned by Seminole Hard Rock Entertainment, Inc. For further details on Hard Rock Hotels and Casinos, visit www.hardrockhotels.com. For more information on Hard Rock International, visit www.hardrock.com.

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Hard Rock Cafe Las vegas
Diana Webber
702-733-7625
https://hardrock.com/lasvegas
Direct: 702-210-5828
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