Summit Bank Counts on Toshiba’s IP Business Telephone System to Maximize Customer and Inter-Branch Communication

Toshiba America Information Systems Inc., Telecommunication Systems Division (Toshiba — helps maximize customer and inter-branch communication for Summit Bank of Malvern, Ark.

Irvine, CA, July 22, 2009 --( Toshiba America Information Systems Inc., Telecommunication Systems Division (Toshiba — helps maximize customer and inter-branch communication for Summit Bank of Malvern, Ark. Founded in 2000, Summit Bank has 22 branches serving consumer and business customers throughout Central and Southern Arkansas. It receives hundreds of calls each week. To manage its call load and maintain a high level of customer service, Summit Bank was ready for a seamless, reliable, and hard-working telecommunications system.

Justin Rhymes, vice president and IT manager at Summit Bank, said, “We wanted a business telephone system that would seamlessly network the telephones at all our locations, improve our inter-branch communication, and be a reliable, long-term solution for the bank.”

Steve Kane, vice president of Telecom Management Inc., a telecommunications consulting firm based in Little Rock, Ark., invited Authorized Toshiba Dealer Network Services Group Inc., also of Little Rock, to propose a bid.

Ryan Flynn, major account representative at Network Services Group, recommended that Summit Bank utilize Toshiba’s Strata® CIX™ IP business communication system to meet its goals of maximizing customer service and improving inter-branch communications.

Designed by the Network Services Group, Summit Bank’s system consists of a network of Strata CIX IP business telephone systems, including three Strata CIX670 systems at the bank’s corporate offices/operations center and at two large branches located in Arkadelphia and Hot Springs. The bank also has eight Strata CIX100 mid-size business telephone systems at branch locations and 11 Strata CIX40 smaller systems at its small, drive-through branches. Toshiba’s Stratagy® iES32 voice processing handles the bank’s voice mail needs. There are more than 1,000 ports spread across the 22 bank branches in nine cities.

Networked System Improves Inter-Branch Communication While Reducing Travel Time and Expenses

Kane pointed out that many of the executives were driving one to three hours each way to reach the branches, which meant that a two-hour meeting could easily take them all day. He said, “With the Toshiba system, the executives can do most of their meetings via conference call rather than spending the time and expense driving out to the individual branches.”

Direct Extension Dialing Between Branches Eliminated Long Distance Costs

The system’s five-digit dialing plan for bank employees also helps save on costs. Regardless of their locations, bank employees can dial each other directly using the five-digit direct extension dialing plan, which eliminates long distance calls between branches.

Seamless Communication for Customers

Seamless communication for the bank’s customers is another benefit of the new system. Customers can now be transferred between branches so they do not have to hang up and redial. This presents a more unified approach for the bank and saves time for its customers.

Remote Administration Saves Time and Reduces Travel Costs

Using Toshiba’s Network eManager® remote administration tool, Rhymes can now remotely manage the entire telephone system from his desk. Toshiba’s Network eManager provides remote administration ranging from adds, moves and changes to more complex programming.

Bottom Line: Thousands of Dollars in Cost Savings Plus Improved Customer and Inter-Branch Communication

The Toshiba business telephone system helps save the bank thousands of dollars each year in eliminated long distance by enabling a direct extension dialing plan between all branches. It also contributed to more than $1,000 a month in savings of travel expenses by enabling executives and branch managers to communicate via conference calls rather than driving hours for meetings.

It has also helped Summit Bank meet its goals of improving its customer and inter-branch communication and of having all 22 locations networked together.

Rhymes said, “We bank on our ultra-reliable Toshiba business telephone system for exceptional customer and inter-branch communication capabilities.”

About Toshiba America Information Systems Inc. (TAIS)

Headquartered in Irvine, Calif., TAIS is comprised of four business units: Digital Products Division, Imaging Systems Division, Storage Device Division, and Telecommunication Systems Division. Together, these divisions provide mobile products and solutions, including industry leading portable computers; projectors; imaging products for the security, medical and manufacturing markets; storage products for automotive, computer and consumer electronics applications; and telephony equipment and associated applications.

TAIS provides sales, marketing and services for its wide range of information products in the United States and Latin America. TAIS is an independent operating company owned by Toshiba America, Inc., a subsidiary of Toshiba Corporation. Toshiba Corporation is a world leader and innovator in high technology, a diversified manufacturer and marketer of advanced electronic and electrical products. These products span from information & communications systems; digital consumer products; electronic devices and components; as well as power systems including nuclear energy; industrial and social infrastructure systems; and home appliances. Toshiba was founded in 1875, and today operates a global network of more than 730 companies, with 199,000 employees worldwide and annual sales surpassing US $67 billion (FY 2008). For more information on Toshiba’s leading innovations, visit the company’s Web site at

Toshiba Telecommunication Systems Division
Teri Sawyer