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Zeus Technology

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Zeus Provides Enterprise-Class Traffic Management in the Rackspace Cloud

Rackspace recommends Zeus software, offering an on-demand, dynamically scalable traffic management solution in the Cloud.

Cambridge, United Kingdom, August 25, 2009 --( Zeus Technology, the only software-based application traffic management company, today announced it is a strategic partner chosen by Rackspace® Hosting, the world’s leader in hosting, to join the Rackspace Cloud tool-sharing site, Cloud Tools. The Zeus software will enable Rackspace to extend the capability of its on-demand service offering to over 43,000 Cloud customers.

Customers of The Rackspace Cloud can purchase the Zeus Traffic Manager software on a flexible, pay-as-you-go licensing model. The solution Zeus built for Rackspace utilizes the unique TrafficScript™ facility, an intuitive traffic scripting language. Through the application programming interface (API), TrafficScript will enable Rackspace Cloud users to create their own business rules to automatically control the provisioning of resources on-demand, to ensure they provide their end-users a superior online experience.

Jim Curry, VP Business Development, Rackspace, comments: “We are committed to working collaboratively with our partners to bring solutions to the market that meet real customer needs. From day one, we worked very closely with Zeus. The collaboration resulted in a product that went beyond our expectations. The option of a pay-as-you-go pricing model coupled with an extensive API means the Zeus software provides the flexibility our customers need, to have complete control of their web applications. Enabling us to extend our services in the Cloud, Zeus’ layer-7 load balancing and application traffic management solution seamlessly integrates into our business model, which is built to adjust to customer needs quickly and efficiently in a highly-customized hosting environment.”

Travis Reed, General Manager, Americas, Zeus Technology, adds: “As awareness of the Cloud continues to increase and adoption accelerates, organizations will start to see the true value of cloud-based services. Zeus is continuing to refine its capabilities in the Cloud, helping customers to deliver services on-demand, in a more agile manner. By working closely with Rackspace, we can now offer their enterprise customers a powerful, highly scalable application traffic management solution to cope with unpredictable peaks in web traffic and ensure users consistently receive an exceptional online service.”

Going beyond the limitations of hardware, Zeus is the only advanced traffic manager that meets the requirements for public and private Clouds. Cloud Computing offers significant cost savings, improved time to market, energy efficiency and economies of scale.

For further information about Zeus in Cloud Tools, The Rackspace Cloud tool-sharing site, please visit


About Zeus Technology
Zeus software enables our customers to create, manage and deliver exceptional online services in Physical, Virtual and Cloud environments. Implementing a Zeus solution allows organizations to visualize and manipulate the flow of traffic to their web-enabled applications, thus ensuring a consistently robust web infrastructure. Coupled with the ability to deploy new online services very quickly, Zeus helps provide the competitive advantage businesses need, by making their online services faster, more reliable, more secure and easier to manage. Zeus software can be deployed on industry standard hardware, virtual machines and any Cloud platform, making it the right strategic choice for today and tomorrow. Zeus holds strategic partnerships with world-class companies such as Dell, HP, IBM, Intel, Oracle, Sun, Qualcomm and VMware. Zeus powers over one million website infrastructures across the world including, the BBC, BT, Comic Relief, Domino’s Pizza, Gilt Groupe, ITV, PLAY.COM, See Tickets, STA Travel and Virgin Media. Zeus is in a unique position to assist any business looking to enhance their mission-critical Internet service infrastructure.

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Press contacts for Zeus Technology
Helen Bainton
+44 (0)7827 806990

UK, Europe and Asia Pacific
Kate Hamilton
+44 (0)207 608 4671

Stuart Wragg
+44 (0)207 608 4672

Press contact for Rackspace
Krisana Puccio
Contact Information
Zeus Technology
Helen Bainton
+44 1223 525000

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