Norwich, United Kingdom, September 20, 2009 --(PR.com
)-- Norwich-based OMG is a leading international digital performance marketing group that aims to deliver successful campaigns in search, affiliate and rewards marketing channels. The company has been around since the dawn of digital marketing and remains driven to provide enhanced exposure and an attractive return on investment.
The unveiling of OMG’s new website and re-branding took place this week – www.omgpm.com/search - as it prepares to move into the new decade.
As part of this successful performance marketing company that currently turns over around £25 million a year, OMG Search has built on its foundations to reach out to a broad range of national and leading brands such as Ticketmaster, Red Letter Days, Elliegray and Great Little Trading Co.
OMG Search specialises in tailored, high-performing search marketing campaigns for leading brands throughout the UK. Its comprehensive service includes SEO (Search Engine Optimisation), PPC (Pay Per Click) and SEM (Search Engine Marketing, which combines SEO and PPC). Its general remit is to increase clients’ online visibility by generating traffic and most importantly, turning visitors into customers.
Search Engine Optimisation is an important long-term marketing tool that improves a website’s presence on major search engines. By optimising website content, potential customers will view relevant key words and phrases related to a client’s product or service, increasing natural traffic and generating greater revenue.
Alternatively, Pay Per Click marketing can provide an instant, proactive response as campaigns go live and begin to generate clicks straight away. It is all too easy to splash out on high visibility PPC adverts without reaching the right people. OMG Search can strategise the optimum campaign for each customer to ensure the right ads and diligent bidding. OMG’s Search team are all trained and fully qualified with Google AdWords and MSN Ad Excellence, so they know the best ways to exploit the latest features of these key advertising channels on a client’s behalf.
It is also possible for OMG Search to develop a Search Engine Marketing strategy that covers both SEO and PPC. By running both components of search marketing in an intelligent, responsive way, each area strengthens and supporters the other. All necessary knowledge for SEM is maintained in-house at OMG Search who can draw on the capabilities, experience and knowledge of a large team of developers, analysts and project managers.
With advice and support far beyond the traditional areas covered by search agencies, OMG Search will ensure you see a return on investment from your OMG Search campaign.