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Poppo Brands LLC

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Poppo Leads Resurgence of Everyday Learning and Play


Innovative New Children’s Game Makes Gift-Giving Fabulous Fun.

Beverly, MA, September 19, 2006 --(PR.com)-- First there was pop culture. Then pop music and pop art. Now, from living rooms to classrooms and anywhere in between, children and their families everywhere will experience a new breed of games as Poppo Brands LLC launches a colorful, fast-paced new game for children, family and friends just in time for the holiday season. Called Poppo!, and touting the company name, the new game encourages emerging readers to develop their skills with mind popping laughs, memories and fun. Players will have a blast popping, taking literacy to a new level of fun.

Poppo, the brainchild of financial services executive Michael Vien, uses colorful art work, and novelty devices, called poppers to challenge emerging readers to learn and play and develop critical memory, social and literacy skills. The concept is based on the solid truths that parents want educational activities for their children and kids hate to wait, love challenges and definitely want to win.

“Other games take too long, are without challenge, or are too heavy on learning. Being able to rearrange and assemble letters into words in a fast paced setting is challenging and fun,” says Vien. “Once children master the fundamental connection between the letters, the words, and the pictures they see, they will be well on their way to becoming excellent readers.”

The game, which launches early-November, contains another element that sets it apart from most other board games: the “Open Arms” program. For every game purchased, Poppo Brands is donating a percentage of proceeds to charities promoting children’s education and charitable causes.

“Poppo Brands is committed to excellence in education and the entertainment of children. We believe that our product distinction and company culture help to advance our mission in helping the children, families, and communities we serve,” Vien says. “The way we accomplish our mission is as important as the mission itself. We promote an environment that encourages learning through innovation and creativity, embraces diversity, and a deep sense of community. The Open Arms program is one of the ways that we will spread Poppo Magic. We want to help kids and their families come together to learn and play while developing the skills that our next generation will need to succeed. People can enjoy even more knowing they’ve contributed to a worthy cause.”

Vien brings 15 years of creative product development, software development, sales and marketing, and distribution experience to Poppo Brands. Vien is a highly effective leader with a proven track record in successfully starting and simultaneously managing diverse organizational teams. 

Poppo! is a children’s game suitable for both young and old and takes less than 5 minutes to learn and play. Included with the game are 8 colorful poppers with an 8-sided lettered die in each, 100 wonderfully illustrated picture/word cards, and a 60-second timer. Poppo! retails for $24.95. In addition to being available for purchase on-line through Poppo Brands, it is also sold at specialty game and hobby shops.

Visit www.playpoppo.com to learn more about the game, the “Open Arms” program, and to place an order.

Company: Poppo Brands
Contact: Corporate Communications
Phone: (617) 224.6168
Email: sales@poppo.com

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Contact Information
Poppo Brands LLC
Michael Vien
617-224-6168
Contact
www.poppo.com

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