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New York City Holiday Retail Scene Gets Promotional Boost


Independent Retail Week Initiative returns to the Big Apple to support retailers

New York, NY, October 15, 2009 --(PR.com)-- Independent Retail Week: New York City, November 14th – 20th 2009, presented by Nolcha.com, aims to drive business, increase revenue and provide brand awareness for independent retailers via a week long city wide shopping extravaganza for fashion and beauty lovers. Consumers are welcomed to join the celebration as some of best independent fashion stores will offer select promotions and a calendar of exclusive in-store events.

Supported by Where Magazine and IN New York Magazine tourists will receive a taste of what is hot in the New York shopping scene and be able to check out new destinations to take home that perfect purchase. Taking place one week prior to Thanksgiving shoppers will be spoilt for choice on where to get a one of a kind Holiday outfit as well as pick up gifts for family and friends.

PrettyCity.com will be updating beauty lovers with the must have pampering events to attend including a fashion exhibition and make-overs at Clarins Skin Spa, a Gentleman’s evening at Sarar with facials/shaves and massages in a Soho shoe store.

Featured stores include Anavaa Kisasa, Bump Brooklyn, Calvin Tran, Duncan Quinn, Kaight, Meg, Mini Centro, Plaza too, Sarar, Shelley Sheffee and Shin Choi.

Continuing its support for ethical fashion, Nolcha has partnered with Morsbags to produce shopping totes that are funky, strong, fabric reusable bags made from recycled duvet covers, curtains and vintage clothes that will be given consumers to replace the traditional goodie bags and plastic shopping bags.

All you have to do to enjoy the celebration of Independent Retail Week is support the fashion boutiques, have fun at events and shout out I Love Independent Retail Week: New York City whenever shopping to get the most out of the week long promotions and activities. Sign up at www.independentretailweek.com to find out about private events and promotions.

To sign up your retail store for free contact Kristen Montgomery KMontgomery@nolcha.com

About Nolcha
Nolcha is a leading operator of educational, event and b2b services devoted to independent fashion entrepreneurs and related retail businesses. The Nolcha platform includes Nolcha.com, an online fashion portal delivering daily business education; Nolcha Fashion Week, currently held during New York fashion week and providing key exposure to press, buyers, and industry figures for emerging and independent fashion designers from all over the world, in both apparel and accessories; events during London Fashion Week with key partners and Independent Retail Week in New York and Chicago, as an initiative to drive business and increase revenue for small fashion retail brands. www.nolcha.com

About Morsbags
Just by putting a free pattern on www.morsbags.com and by word-of-mouth, over 1000 groups -'pods' worldwide have signed up to make morsbags in their own homes, local schools, churches and community centers. Using only recycled fabric, i.e. no more harmful pesticides and bleaches and dyes are used in the making of morsbags, they prevent unwanted material from ending up in landfill while making a fabulous and simple reusable bag. They take only 15 minutes to make and over 44,000 morsbags have been made and freely distributed to date, potentially replacing 22 million plastic bags.

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Contact Information
Nolcha
Kerry Bannigan
888.665.2421
Contact
www.nolcha.com

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