PRG Chooses intelecrm™ as Company-Wide CRM Solution

Intelestream has recently completed a successful implementation of intelecrm™ for Production Resource Group (PRG). Intelestream’s integrated CRM system brought the company’s sales data together, allowing managers to make informed strategic decisions across the whole company – resulting in increased revenue and a positive ROI.

Chicago, IL, November 01, 2009 --( Intelestream, Inc., the leader in open source CRM consulting, today announced the company has successfully implemented a customized version of the award-winning on-demand CRM application intelecrm™ for Production Resource Group (PRG). The project integrated nationwide sales data for PRG and has resulted in increased revenue and a positive ROI.

Background and Business Challenge
PRG needed to forecast and track sales opportunities nationwide. The company was previously using individual Oracle databases in multiple locations. The lack of a centralized system resulted in fragmented data silos, an inability to effectively see the ‘big picture’, and difficulties generating universal sales reports.

Intelestream implemented a single on-demand instance of intelecrm for the company’s entire nationwide sales force. The application’s only requirement is that users have an Internet connection and a web browser. It can be accessed anywhere in the world and no software is necessary.

Intelestream customized the intelecrm instance to process sales data integrations stemming from multiple Oracle database systems. Intelestream’s integrated system brought the company’s sales data together, allowing managers to make informed strategic decisions across the whole company. Using Intelestream’s iReports™ functionality, management now has a clearer view of the company's overall pipeline and can more easily identify opportunities, which has directly resulted in increased revenue for PRG.

“The CRM project was very data intensive and we needed a platform that could scale and give us robust reporting capabilities. With the number of users and overall data set size, intelecrm was a perfect fit. We have deployed nationwide and look to implement the system globally,” comments Tim Wiley, Vice President and General Manager for PRG.

“We were thrilled to execute on the challenge of meeting the needs of PRG. The integration of Oracle with intelecrm has further validated intelecrm as a flexible CRM solution and paved the way for future engagements,” states Ray Stoeckicht, Vice President of Consulting Services at Intelestream.

Service and Availability of intelecrm
Since its initial launch in 2008, intelecrm has become a leading CRM application witnessing rapid global success. Customers range from small and medium sized businesses to Fortune 500 companies. The growth of this offering rivals that of some of the most popular proprietary products in the CRM industry.

intelecrm is available under a hosted on-demand service agreement in a variety of different packages starting at $20/month for unlimited users. The Software as a Service (SaaS) model eliminates in-house software installation and manual updates, while providing a more fluid application deployment. The unlimited user model is unprecedented within the traditional CRM licensing model and makes for a very economical price point. For more information, please contact Intelestream.

Related News
Last week Intelestream announced the immediate availability of the intelecrm Cloud Edition (see related story - Intelestream Releases intelecrm™ on The Amazon Elastic Cloud™). The intelecrm Cloud Edition combines a user-friendly interface with sophisticated functionality that incorporates total sales force automation, advanced reporting, and intelecrm’s recent addition of the Superfast Screen™ data entry module into an affordable and highly customizable platform. The intelecrm solution is available on the Amazon Elastic Compute Cloud (EC2).

About Intelestream Inc.
Intelestream Inc. is a Chicago based Customer Relationship Management (CRM) product development and consulting firm that offers solutions related to business processes and CRM technology. Intelestream is the creator of the esteemed intelecrm application and specializes in the deployment of custom tailored CRM solutions for individual organizations, the development of industry specific software verticals, and value added enhancements to open source CRM software applications. With Intelestream's diverse team of experts in both business and technology, the company is made up by many of the brightest minds in the CRM industry.

Further information about the premier provider open source CRM consulting services and products, please visit the company's website:, or call (800) 391.4055.

Intelestream Inc
Donna Lafontaine
(312) 488.1100